Quote:
Originally Posted by mrlube1151001
Rolex are marketing genius.They can produce SS DAYTONA or Pepsi all day long if they wish. They won’t.They will produce very little of these models. Remember Rolex survive on hypes.
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Exactly. All these people spending 10-20-30k$+ just so that they can get the "call" for a daytona or a pepsi. Rolex knows that this wait(and not just for these models) is an important part of the AD business.