In my experience in the banking/finance business, cash or credit, the price is usually the same. Either way after the sale, the retailer gets their money. It always cracks me up when friends say I will pay cash and get a better deal. In fact a retailer may make more money on a finance transaction, depending on the agreement with the finance company. At least for me when I say "cash is king" it means I am not taking out credit or taking on more debt. 
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"There are only two types of people in this world, those who like Neil Diamond and those who don't". Bob Wiley
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