Quote:
Originally Posted by train-time
It's quite an ordeal! I personally know of a major Northeast US large jeweler with many watch lines that tried for years. In the end they got the AD status, but had to open a separate dedicated location and paid a $400,000 fee to Rolex for the priveledge of selling their product.
|
To add to TempoKing near perfect explanation:
There is no "fee" he did have to spend between 400k minimum worth of inventory to start, remodel the space according to Rolex's standards also drop lines that Rolex does not want to be associated with. So there and then those 400k are vanished from the getgo. You don't swim in money as an AD but being a "Rolex Authorized Retailer" guarantees the store/jeweller traffic. Hence the reason you buy jewelry in order to get access to those desired professional models.
