Quote:
Originally Posted by moting
The thing with AP is that unlike Rolex they have been agressively hiking prices twice a year since 2020 (Last increase in May) so with the MSRP going up quickly and now grey market price going down, the spread is getting lower and it's becoming less profitable for flippers (with the exception of some rare models) which is a good thing. In addition to the fact that dealers are flooded with sell requests so they will either pass or give a low ball offer.
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I think this is exactly their plan. I believe there are many examples of AP pieces where the grey dealer makes more profit than AP does on a single watch if you take into account the overheads:
-R&D
-retail space
-marketing
-staff salaries
-sponsorships