[HogwldFLTR]

Originally Posted by Tools

You are reading it wrong.

Tudor, with investors, has started up an international company to produce movements, and to provide movements, to those watch manufacturers that will fall into Swatch/ETA companies decision to stop providing movements to non-Swatch companies.

Tudor's new company is named Kenissi, and has invited investors, like Chanel, who have bought into it to ensure that they, too, will have movements available into the future.

Tudor will be moving out of the Rolex building and will construct their own watch making facilities, jointly, with their new movement making company, all on Rolex property.

So, like Rolex used their in-house movement maker Aegler to provide movements, Tudor will use their in-house movement maker Kenissi, to provide movements going into the future.

Since Tudor is Rolex, you can be sure that there will be a huge Rolex engineering influence in Kenissi movements.

I wonder how that will work with the Rolex non-profit umbrella; seems like it will no longer be under the umbrella.