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Alright guys, I just did a pre-order on their website. Its a credit card transaction, so I'm protected there. I also saw they do financing through Affirm, so I called them and asked if they vet their merchants before I made the order. They said they do and they would never give loans to a company that wasn't legit. These guys presence is getting very strong in the online watch world. I'm curious if they will be able to get a watch my local AD cant seem to get in. I'm pretty sure they basically do what Jomashop does. They take stock of ADs who cant move it quick enough to keep their status as an AD. In this case, they are marking up the MSRP (which ADs are not supposed to do) and probably giving a small portion to them. This would encourage the AD to sell to them even before the public.
Ill keep you all posted on how it goes.
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