Well, when Clive (Snow-dweller) benched his gold Rolex GMT and began wearing the Tudor, I definitely noticed. I was a bit put off by the snowflake hands but decided I should at least look at the Tudor GMT if my AD ever had one in stock. I dropped in last Friday to ask jokingly about the Rolex GMT and saw the Tudor in the case. After sixty seconds it was an easy choice! I may still buy the Rolex as well but Clive is really on to something with the Tudor GMT and I TOTALLY agree...