Grand Seiko Marketing Strategy
Hello guys,
What are your thoughts on GS’s marketing strategy in relation to boutique-only, country-only, or limited edition models? I am personally not a fan as I believe that it dilutes the brand because of constant iteration. For example, the following pieces have the same dial but in different colour: SBGA415, SBGA413, SBGA433G, SBGA425, SBGA435G.
Cheers,
Z.
__________________
Lange (ref. Saxonia Thin RG); Vacheron C. (ref. 3110v); Ressence (ref. Type 8); Rolex Explorer (ref. 124270); Porsche Design IWC (ref. Ocean 2000); Seiko (ref. SLA039)
|