View Single Post
Old 20 March 2020, 10:52 AM   #58
GK12345EMAIL
2024 Pledge Member
 
Join Date: Jun 2017
Location: USA
Watch: FPJ, Rolex, Patek
Posts: 102
Quote:
Originally Posted by iliketime View Post
JLC definitely has heritage and horological cache. Like the others say, their marketing is lousy. I cant remember the last time I saw an ad in a magazine for them. I certainly remember them in marvel's Dr.Strange but that is really it. I say they rest on their laurels but should make some moves despite the moniker They are the watch maker of watch makers after all.
Lately it seems their preferred method of marketing is to create boutique only editions with a blue dial, a case marked “1 of XXX Limited Edition”, and to sell at full list price vs a normal 20-30% discount.

It’s unfortunate that, barring a few models, their watches are often thought of as boring
GK12345EMAIL is offline   Reply With Quote