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Old 27 October 2020, 08:16 PM   #4
sinkholeninja
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Join Date: Apr 2019
Real Name: Zeus
Location: London
Watch: Ocean 2000
Posts: 975
Quote:
Originally Posted by Dsmith1974 View Post
There are a lot of watches with similar dials, bracelets and cases to be fair. Although that just makes it easier to find the one you want.

Things I like about GS marketing are that the shop walls aren’t plastered in photos of George Clooney riding a motorbike or whoever the current ambassador is.

The limited editions are limited to sensible numbers like 700 or less and not 7000+ like Omega.

Their boutiques are probably the best that I can think of.


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I agree that GS's limited editions are smaller than those of Omega, or even Panerai for example, but I don't think they are necessary. If feels like GS are trying to boost consumer demand with limited editions, but that rarely works and can definitely backfire if it becomes their modus operandi.
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