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They have a fabulous independent sprit and seem to be really connecting to the customer (especially younger customers) at the moment. Translated; they are a cool, hip brand. OP, you should know that they can almost always be found with decent discounts as well.
One that thing I love about Oris is their honesty in their movements. They let you know what they are and what they aren't. They will have always include the base movement when describing their movements (no trickery for the uninitiated).
Of course if you buy movements first, they now offer an in house with a TEN year warranty. I saw the NY Harbor edition Aquis the other day, and the dial was superb, if they made it in the new calibre 400, I would have snatched it up (and I never buy watches spontaneously)
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