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Old 25 February 2020, 09:49 AM   #1
illiguy
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Why Does The Submariner Only Come In Black Dial?

But we see many dial colors and configurations in the Submariner Date?


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Old 25 February 2020, 09:50 AM   #2
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Old 25 February 2020, 09:52 AM   #3
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Apart from the Green, Blue and Certi Dials. I 'm not sure
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Old 25 February 2020, 09:53 AM   #4
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Apart from the Green, Blue and Certi Dials. I 'm not sure


Date.


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Old 25 February 2020, 10:09 AM   #5
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I've wondered this too. I wouldn't be surprised if that's a gap Rolex is aiming to fill at some juncture.
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Old 25 February 2020, 10:20 AM   #6
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I wonder if this post is a genuine question, or just another effort to assert that the term "submariner" should be used only for the no-date model.

But the answer to the question as offered is this: the dateless sub is the base model. It's presented as the entry-level sub, and so doesn't get more premium options. That's the same reason you don't see it in two-tone or gold.

(And, yes, many folks on this forum -- including me -- actually see the missing date as a good thing, but that's nonetheless not how Rolex is positioning the product.)
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Old 25 February 2020, 10:57 AM   #7
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Why Does The Submariner Only Come In Black Dial?

Quote:
Originally Posted by illiguy View Post
Date.


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Edit: I understand what you’re asking now


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Old 25 February 2020, 10:58 AM   #8
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Quote:
Originally Posted by Likestheshiny View Post
I wonder if this post is a genuine question, or just another effort to assert that the term "submariner" should be used only for the no-date model.

But the answer to the question as offered is this: the dateless sub is the base model. It's presented as the entry-level sub, and so doesn't get more premium options. That's the same reason you don't see it in two-tone or gold.

(And, yes, many folks on this forum -- including me -- actually see the missing date as a good thing, but that's nonetheless not how Rolex is positioning the product.)
I think this is true, but also that the Submariner harkens back to its origins (no date).
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Old 25 February 2020, 11:10 AM   #9
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With all of the new changes and evolutions of the Sub I've always wondered why myself.

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Old 25 February 2020, 11:27 AM   #10
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Originally Posted by illiguy View Post
But we see many dial colors and configurations in the Submariner Date?


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I hope they leave the Sub alone.
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Old 25 February 2020, 11:32 AM   #11
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I hope they leave the Sub alone.
I hear it's going to five lines next revision. "NO-DATE" will be line #2.




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Old 25 February 2020, 11:49 AM   #12
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I hear it's going to five lines next revision. "NO-DATE" will be line #2.




Maybe it will read at 12 o'clock:

ROLEX
Oyster perpetual no-date
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Old 25 February 2020, 11:55 AM   #13
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Quote:
Originally Posted by 037 View Post
I hear it's going to five lines next revision. "NO-DATE" will be line #2.











well played!
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Old 25 February 2020, 11:58 AM   #14
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I’m guessing it’s just the way Rolex gets customers to spend more money. Why charge more for a 116610LV than a LN. I’m sure the production cost is about the same. It’s just a sales technique to keep you going up the spending chain.
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Old 25 February 2020, 01:23 PM   #15
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The Sub has stayed traditional. It was the last of the line to be brought into the ceramic era. Even up to that time, it still had stamped end-links, lug holes, and the basic flat blade extension bracelet.

No real reason to change the formula when they still sell every one they make almost instantly.
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Old 25 February 2020, 01:30 PM   #16
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It’s the Rolex way.
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Old 25 February 2020, 02:32 PM   #17
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Why Does The Submariner Only Come In Black Dial?

My guess: Hans was a great admirer of Henry Ford - “any color you wish, as long as it’s black.”

I think it is legendary now - until the Polar Sub comes at Basel.


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Old 25 February 2020, 02:37 PM   #18
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Quote:
Originally Posted by Likestheshiny View Post
I wonder if this post is a genuine question, or just another effort to assert that the term "submariner" should be used only for the no-date model.

But the answer to the question as offered is this: the dateless sub is the base model. It's presented as the entry-level sub, and so doesn't get more premium options. That's the same reason you don't see it in two-tone or gold.

(And, yes, many folks on this forum -- including me -- actually see the missing date as a good thing, but that's nonetheless not how Rolex is positioning the product.)
I think this seems very likely... but it makes me wonder about the dial options on the true 'entry level' Rolex - the Oyster Perpetual. I don't know the history well enough, but the original OP didn't have a grape or rhodium dial did it?

Perhaps in the future we will see various dial colours for the Sub?
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Old 25 February 2020, 02:51 PM   #19
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The Sub is for purists.

At least that's a good enough reason for me.
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Old 25 February 2020, 09:04 PM   #20
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The Sub is for purists.

At least that's a good enough reason for me.
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Old 25 February 2020, 09:24 PM   #21
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I hear it's going to five lines next revision. "NO-DATE" will be line #2.




lol you made me look at the dial and imagine that.
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Old 25 February 2020, 09:32 PM   #22
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The Sub is for purists.

At least that's a good enough reason for me.
Me as well. I sincerely hope they keep it real.
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Old 25 February 2020, 09:39 PM   #23
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I believe it is because the Sub is a entry level Professional watch like the Exp. Also this maintains the iconic nature of the watch as it is an icon. Rolex has a number of icons but this and the Explorer are the most rooted in adventure.
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Old 25 February 2020, 09:40 PM   #24
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The Submariner is a classic design from a classic brand.
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Old 25 February 2020, 10:26 PM   #25
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I think the submariner wouldn't be as desirable if more dial options were available.
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Old 25 February 2020, 10:34 PM   #26
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Good question. My guess is tradition, plus the Date models have some dial variation.
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Old 25 February 2020, 11:16 PM   #27
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As much as I'd love a green ND, I say don't mess with a classic. The luster will be gone.
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Old 26 February 2020, 12:31 AM   #28
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I shed a tear when I saw the two tone Sea Dweller. I was also disappointed to see the cyclops appear on the SD 43, but I get it at a practical level as I can't read the 1665 date window without my reading glasses these days!

Leave the Submariner alone in it's unique space - black dial, black bezel inset and stainless steel. Let the Sub Date have all the 'colourful' choices (if you can find a reasonably priced one)!
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Old 26 February 2020, 12:32 AM   #29
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Quote:
Originally Posted by illiguy View Post
Why Does The Submariner Only Come In Black Dial?
Because it is perfect as is
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Old 26 February 2020, 12:46 AM   #30
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Quote:
Originally Posted by jankymutt View Post
I think this is true, but also that the Submariner harkens back to its origins (no date).
This ^ it stays true to the original. No need to additional colors to this model when there are options on the SubDate.

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