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CrownMe · 24 February 2014, 07:47 AM

It still shocks me everytime i see an old advertisement or hear story's from the original owners and hear the original price they paid for it. If only we could go back in time and buy the rarest models.....

Just thought I'd share a Ad that was in a old magazine. $490 for the SS model and $3,825 for the 18kt gold model. Wow ......

If there are any original owners of vintage pieces feel free to share pictures and stories.

cajuntiger · 24 February 2014, 07:58 AM

A red 1680 for $490...I wish my time machine wasn't broken.

jfmiii · 24 February 2014, 08:28 AM

Jaws came out in 1975. I'm going to assume this ad is from 1975. A 1680/8 for $3825 in 1975 is $16,630 in 2014. A 1680 for $490 in '75 is $2,130 in 2014. You can easily buy a gold 1680 for $16k today. We all know you cant buy a SS 1680, let alone a Red 1680 for $2k today. So, while the 1680/8 has merely kept up with inflation, the 1680 (and esp the red) has been a pretty great investment.

Is the SS Sub overvalued or is the YG 1680 undervalued? Interesting question.

CrownMe · 24 February 2014, 08:51 AM

Quote:

Originally Posted by jfmiii

Jaws came out in 1975. I'm going to assume this ad is from 1975. A 1680/8 for $3825 in 1975 is $16,630 in 2014. A 1680 for $490 in '75 is $2,130 in 2014. You can easily buy a gold 1680 for $16k today. We all know you cant buy a SS 1680, let alone a Red 1680 for $2k today. So, while the 1680/8 has merely kept up with inflation, the 1680 (and esp the red) has been a pretty great investment.

Is the SS Sub overvalued or is the YG 1680 undervalued? Interesting question.

The gold version is just limited. It's flashy and more expensive while the SS version is your everyday tool watch so it appeals to so many more people.

I just wish my dad or grandfather was into Rolex when they were young. Prices were great.

autofiend · 24 February 2014, 01:03 PM

So the 5513 and 1680 were the same price? Anyone know when Rolex started charging more for the date model?

MonBK · 24 February 2014, 04:32 PM

I bought them in 65, 75, 85, 95 and they were never cheap.

ironmanmarcus · 24 February 2014, 05:22 PM

Quote:

Originally Posted by MonBK

I bought them in 65, 75, 85, 95 and they were never cheap.

Precisely. And it's not like they were $490 and you earned $2k a week...it's all relative.
My father in law bought Australia's 2 oldest produced banknotes in 1969 for $10,000 the pair (only 5 were ever printed).
In 2004 after his passing we sent them to auction.
One raised $220,000 the other $280,000.
It's all relative. A house in 1969 was around $15-$20k.

But love the old adverts.

jfmiii · 24 February 2014, 11:52 PM

Quote:

Originally Posted by ironmanmarcus

Precisely. And it's not like they were $490 and you earned $2k a week...it's all relative.
My father in law bought Australia's 2 oldest produced banknotes in 1969 for $10,000 the pair (only 5 were ever printed).
In 2004 after his passing we sent them to auction.
One raised $220,000 the other $280,000.
It's all relative. A house in 1969 was around $15-$20k.

But love the old adverts.

well, that was the point of my post....inflation. that being said, a SS 1680 was significantly cheaper in 1975, on a relative basis, than a SS Sub today.

CrownMe · 25 February 2014, 12:54 AM

Quote:

Originally Posted by jfmiii

well, that was the point of my post....inflation. that being said, a SS 1680 was significantly cheaper in 1975, on a relative basis, than a SS Sub today.

I know it wasn't cheap back then. I'm just saying it would be nice to be able to buy them at those prices today. Or to inherit the watches because there worth so much more today

JohnBoy · 26 February 2014, 01:36 PM

Quote:

Originally Posted by MonBK

I bought them in 65, 75, 85, 95 and they were never cheap.

Exactly! Well said, Mon!

autofiend · 25 February 2014, 12:42 PM

Quote:

Originally Posted by autofiend

So the 5513 and 1680 were the same price? Anyone know when Rolex started charging more for the date model?

Oops. Misread that- ad says 1680/9315 (bracelet of course) not 1680/5513.

jackruff · 24 February 2014, 07:05 PM

Great ad..This is one of my favorite ads and have it framed with a 1680 anchor at the bottom.. It looks great in my study...

CrownMe · 25 February 2014, 01:02 AM

Quote:

Originally Posted by jackruff

Great ad..This is one of my favorite ads and have it framed with a 1680 anchor at the bottom.. It looks great in my study...

Exactly what I'm going to do. Good idea with the anchor

love the ad

seattleal · 25 February 2014, 03:18 AM

TELL ME ABOUT IT!

In 1970 I bought the red 1680 in my avatar new for around $180. Unfortunately, I sold it in the mid 80's for $500.

That's not the worst. In 1963 I bought a new 5512 or 5513 (I'm not sure which) with pointed crown guards for around $100 and traded it for an Accutron diving watch in 1969 because the Rolex didn't run as accurately as the Accutron.

How many times do you think I've thought about that since becoming interested in vintage Rolex about 10 years ago?

Vincent65 · 25 February 2014, 03:55 AM

Quote:

Originally Posted by seattleal

TELL ME ABOUT IT!

In 1970 I bought the red 1680 in my avatar new for around $180. Unfortunately, I sold it in the mid 80's for $500.

That's not the worst. In 1963 I bought a new 5512 or 5513 (I'm not sure which) with pointed crown guards for around $100 and traded it for an Accutron diving watch in 1969 because the Rolex didn't run as accurately as the Accutron.

How many times do you think I've thought about that since becoming interested in vintage Rolex about 10 years ago?

Ouch! Still, at least you had them at the time and used them for diving.
Great shots, BTW

seabreeze · 24 March 2014, 10:21 PM

brilliant

Quote:

Originally Posted by seattleal

TELL ME ABOUT IT!

In 1970 I bought the red 1680 in my avatar new for around $180. Unfortunately, I sold it in the mid 80's for $500.

That's not the worst. In 1963 I bought a new 5512 or 5513 (I'm not sure which) with pointed crown guards for around $100 and traded it for an Accutron diving watch in 1969 because the Rolex didn't run as accurately as the Accutron.

How many times do you think I've thought about that since becoming interested in vintage Rolex about 10 years ago?

dwheelie · 25 February 2014, 01:01 AM

Now I read that Comex was around $11k back in the early 1990s.

seattleal · 25 February 2014, 03:31 AM

Here are pics of both:

Wearing the PCG 55?? at 150ft off Panama City, FL;

And the 1680 during salvage of a Spanish galleon off Ft Pierce in the 1970's (I didn't get to keep the gold coin either).

Jason71 · 25 February 2014, 03:37 AM

Quote:

Originally Posted by seattleal

Here are pics of both:

Wearing the PCG 55?? at 150ft off Panama City, FL;

And the 1680 during salvage of a Spanish galleon off Ft Pierce in the 1970's (I didn't get to keep the gold coin either).

Love those pictures. Thanks for sharing

dukerules · 26 February 2014, 12:09 PM

Quote:

Originally Posted by Jason71

Love those pictures. Thanks for sharing

This. Wow!

CrownMe · 25 February 2014, 05:31 AM

Quote:

Originally Posted by seattleal

Here are pics of both:

Wearing the PCG 55?? at 150ft off Panama City, FL;

And the 1680 during salvage of a Spanish galleon off Ft Pierce in the 1970's (I didn't get to keep the gold coin either).

Great pictures

thanks for sharing.

Vintage watches in vintage pictures=

so cool seeing a Red in pristine condition.

MonBK · 25 February 2014, 07:37 AM

How's this for a DD price?

CrownMe · 25 February 2014, 07:42 AM

Quote:

Originally Posted by MonBK

How's this for a DD price?

If they were that price today I would be at the AD as we speak

MonBK · 25 February 2014, 07:50 AM

Quote:

Originally Posted by CrownMe

If they were that price today I would be at the AD as we speak

If you could get in the door, imagine the crowd.

Beef · 27 February 2014, 02:28 AM

Quote:

Originally Posted by seattleal

Here are pics of both:

Wearing the PCG 55?? at 150ft off Panama City, FL;

And the 1680 during salvage of a Spanish galleon off Ft Pierce in the 1970's (I didn't get to keep the gold coin either).

Kip Wagner's company?

seattleal · 24 March 2014, 02:09 PM

Quote:

Originally Posted by Beef

Kip Wagner's company?

No, I think he held a salvage lease earlier. This was a different salvage lease.

Tokyo Time · 24 March 2014, 09:02 AM

Quote:

Originally Posted by seattleal

Here are pics of both:

Wearing the PCG 55?? at 150ft off Panama City, FL;

And the 1680 during salvage of a Spanish galleon off Ft Pierce in the 1970's (I didn't get to keep the gold coin either).

Beautiful. I've wanted Atocha 8 to have made into a ring or necklace but this one seems larger.

subtona · 25 February 2014, 03:32 AM

real estate wasn't a bad deal back then either

threemonkeys · 25 February 2014, 08:04 AM

20 years from now we'll remember the good old times when you could by a Rolex under $10k.

Alcan · 25 February 2014, 08:45 AM

Precious metal carried a stiff premium even back in the day...."In steel $428.50. In 18 kt. gold with matching bracelet $3,450"

25 February 2014, 03:32 AM	#28
subtona "TRF" Member Join Date: Jan 2011 Real Name: gus Location: East Coast Watch: APK & sometimes Y Posts: 26,046	real estate wasn't a bad deal back then either __________________

25 February 2014, 08:45 AM	#30
Alcan 2024 Pledge Member Join Date: Nov 2006 Real Name: Al Location: Way Up North Watch: your P's & Q's Posts: 10,473	Precious metal carried a stiff premium even back in the day...."In steel $428.50. In 18 kt. gold with matching bracelet $3,450" __________________ Member #1,315 I don't want to get technical, but according to chemistry alcohol IS a solution!

24 February 2014, 07:58 AM	#2
cajuntiger "TRF" Member Join Date: Jan 2014 Real Name: Who Dat Location: USA Watch: 5512 Posts: 1,124	A red 1680 for $490...I wish my time machine wasn't broken.

24 February 2014, 08:28 AM	#3
jfmiii "TRF" Member Join Date: Mar 2010 Location: Chicago Watch: 16750/16800/126710 Posts: 1,401	Jaws came out in 1975. I'm going to assume this ad is from 1975. A 1680/8 for $3825 in 1975 is $16,630 in 2014. A 1680 for $490 in '75 is $2,130 in 2014. You can easily buy a gold 1680 for $16k today. We all know you cant buy a SS 1680, let alone a Red 1680 for $2k today. So, while the 1680/8 has merely kept up with inflation, the 1680 (and esp the red) has been a pretty great investment. Is the SS Sub overvalued or is the YG 1680 undervalued? Interesting question.

24 February 2014, 01:03 PM	#5
autofiend "TRF" Member Join Date: Jun 2010 Location: Los Angeles, CA Posts: 276	So the 5513 and 1680 were the same price? Anyone know when Rolex started charging more for the date model?

24 February 2014, 04:32 PM	#6
MonBK Banned Join Date: Nov 2010 Location: Kingstown Posts: 58,281	I bought them in 65, 75, 85, 95 and they were never cheap.

24 February 2014, 07:05 PM	#12
jackruff "TRF" Member Join Date: Aug 2012 Location: Australia Watch: eclectic.. Posts: 191	Great ad..This is one of my favorite ads and have it framed with a 1680 anchor at the bottom.. It looks great in my study...

25 February 2014, 03:18 AM	#14
seattleal 2024 Pledge Member Join Date: Jul 2011 Real Name: Al Location: Out West Watch: Gilt Subs Posts: 846	TELL ME ABOUT IT! In 1970 I bought the red 1680 in my avatar new for around $180. Unfortunately, I sold it in the mid 80's for $500. That's not the worst. In 1963 I bought a new 5512 or 5513 (I'm not sure which) with pointed crown guards for around $100 and traded it for an Accutron diving watch in 1969 because the Rolex didn't run as accurately as the Accutron. How many times do you think I've thought about that since becoming interested in vintage Rolex about 10 years ago?

25 February 2014, 01:01 AM	#17
dwheelie "TRF" Member Join Date: Oct 2009 Location: Massachusetts Posts: 119	Now I read that Comex was around $11k back in the early 1990s.

25 February 2014, 08:04 AM	#29
threemonkeys "TRF" Member Join Date: Feb 2011 Real Name: Craig Location: Seattle-ish, USA Watch: GMTIIc, AK, LVc Posts: 7,022	20 years from now we'll remember the good old times when you could by a Rolex under $10k.

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