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Old 8 May 2024, 12:36 AM   #1
EzraPound
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Rolex and the Arduous Voyage of the Cutter "Ituna"

Here is a snippet from a painfully long (& largely ignored) article of mine (Eric Fraser and Rolex) regarding the 1953 Rolex advertisement: The Arduous Voyage of the Cutter "Ituna" from the Rolex "Fantastic Story" advertising campaign. Combing contemporary newspapers we can get a little of the advertisement's backstory.

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Old 8 May 2024, 12:56 AM   #2
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The Rolex advertisement from the September, 1950 Irish Independent newspaper.

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