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Old 15 July 2009, 12:45 AM   #1
sandy007robb
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Icon20 Why are Panerai more expensive than Rolex

While walking past my AD I had a look at their Panerai collection and was amazed at the prices of these watches. Are they a better quality of watch or more sought after than a Rolex and what makes the prices so high?
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Old 15 July 2009, 12:50 AM   #2
niner niner seven
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i think there are not a lot made and they are individually numbered etc and they have a huge following (per my AD). i honestly dont know much about the brand, but certain there are panerai guys on this forum who will provide info.
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Old 15 July 2009, 12:51 AM   #3
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The larger numerals and faces make it easyer for old people to read - and the old are more easily conned.

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Old 15 July 2009, 12:53 AM   #4
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The larger numerals and faces make it easyer for old people to read - and the old are more easily conned.

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Old 15 July 2009, 12:55 AM   #5
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The larger numerals and faces make it easyer for old people to read - and the old are more easily conned.

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Old 15 July 2009, 12:55 AM   #6
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The larger numerals and faces make it easyer for old people to read - and the old are more easily conned.

Good One.
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Old 15 July 2009, 12:56 AM   #7
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Maybe because they more limited in production than Rolex.
Panerai production around 40,000 items peryear, and Rolex made around 1,000,000 peryear.
BOTH is GREAT. No competition here, please...
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Old 15 July 2009, 01:04 AM   #8
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Sometimes I'm still confused with some Guys who's think Rolex is everything.
Trust me, I was a Rolexer before...Fanatic.
But you never know what happen in the future. So never say never...
Many good (better) Brands out there, there is no superior Brand...
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Old 15 July 2009, 01:11 AM   #9
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Maybe because they more limited in production than Rolex.
Panerai production around 40,000 items peryear, and Rolex made around 1,000,000 peryear.
BOTH is GREAT. No competition here, please...
100%.. the limited availability pushes the price up.. and rolex is a legend in any league.. the rolex engines are the best.... but let us not forget, Panerai has unrivaled qualities..

1- simple clean design makes a watch with complicated functions look so seamlessly and effortly achieved.. this is in my opinion supreme architectural and design success.. 233 great example
2- you can read it at a glance...
3- you can hear the tic tic without that rotor getting in the way
4- you can change the straps blindfolded.. making a special, limited watch very individual..
5- once you put it on.. there is no going back.. as everyone will testify...
6- read my motto
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Old 15 July 2009, 02:05 AM   #10
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The market dictates the price, if Panerai sell their watches at a certain pricepoint then they will move the price up, once it starts to stall they will hold the price, it's the same with Rolex, but with nearly a million watches a year they will always stall before the smaller companies.

The basic thing to remember though, all watches are overpriced, it's just the fact that they usually hold their value better than other things that make you pay the money, a Rolex Submariner is not worth £3900, it was a £2350 watch less than 3 years ago, and it still is, but if Rolex sell 95% of the submariners they produce, and they're worth £3400 on the secondhand market then they're not that bad of a buy, especially if they rise in price again and the s/h market rises as well, the exact same happens with all other watches.
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Old 15 July 2009, 02:13 AM   #11
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Try a PAM on then ask that questions!
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Old 15 July 2009, 02:39 AM   #12
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The basic thing to remember though, all watches are overpriced,
Hell, I think those Casio and Timex watches are overpriced!

As for Panerai pricing, it's just matter of economics. Supply and demand.

Don't get me started about those knockoffs!
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Old 15 July 2009, 04:07 AM   #13
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Try a PAM on then ask that questions!

The size, aesthetic, and presences of a PAM is amazing. You must have to wear one for a couple of days to understand. Given the size it does take a little bit to draw up all your senses to this watch. Given the limited number of watch being made, this definitely affect the value of this watch.
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Old 15 July 2009, 04:58 AM   #14
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i don't know but i'm paying to discover.
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Old 15 July 2009, 05:02 AM   #15
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Try a PAM then decide as others have mention - I had not even heard of Panerai 6 months ago and now I have a 233 (best purchase ever IMHO).

Limited numbers (all individually numbered), not as well known (I like that), the pure looks make me smile every 5 minutes I look at her . Then you have this strap thing (which I have only started to get into) which I dont think any other brand has.

I was convinced I was going to get a GMT IIC a few months ago until I tried a PAM on - dont under-estimate the power of this watch once its on your wrist.

All IMHO.

Enjoy Life
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Old 15 July 2009, 06:34 AM   #16
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Old 15 July 2009, 10:55 AM   #17
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Try a PAM on then ask that questions!
X3, just be careful...... once you get one you want another one and another one and please don't forget the straps too!!

I'm going to say this again and again there's room for both brands in your collection, different watches both are great love them both!........... but Panerai is
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Old 15 July 2009, 11:17 AM   #18
mechanico50
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i just bought me a panerai luminor base logo 000,it is the greatest watch i own.i put it on and just stare at it.i also own a rolex gmt pepsi and a green anniversary sub.rolex are to mass produced everyone has one,that is why i joined the panerai club.more unique watch.i was turned off by rolex when they produced there green sub year after year,they are in it only for the money.
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Old 15 July 2009, 01:29 PM   #19
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Try a PAM on then ask that questions!
Yup,once you slap a PAM on to the wrist ......

The others, just dont feel right anymore.
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Old 15 July 2009, 02:36 PM   #20
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Yup,once you slap a PAM on to the wrist ......

The others, just dont feel right anymore.
I've been looking at PAM's for the past few months... even been narrowing down the model list... Must resist... must resist....
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Old 15 July 2009, 03:34 PM   #21
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Pams are expensive cos a lot of people just love it, Period. Including me...
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Old 15 July 2009, 10:26 PM   #22
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i don't know but i'm paying to discover.
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Old 16 July 2009, 10:32 AM   #23
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I've been looking at PAM's for the past few months... even been narrowing down the model list... Must resist... must resist....
Need any convincing ?? ... Stick around,we WILL convice you to buy a PAM !!!
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