Great article: Five reasons why Patek Philippe is the most coveted watch brand in th

[singaporepatek]

https://collectability.com/education...atek-philippe/

Just an outstanding read!

[locutus49]

Interesting article. Any news is good news, and good news is especially good news. I made that up but you can quote me.

[FinWatch]

Sent from my iPhone using Tapatalk

[GreenLantern]

I'm a die hard Patek fanatic, but I will say, amongst the general population of the world, Rolex is far more coveted.

Most non-watch nerds don't even know about Patek. Everyone knows about Rolex, even people who don't care about watches.

[Mr Naultilus]

Originally Posted by GreenLantern

I'm a die hard Patek fanatic, but I will say, amongst the general population of the world, Rolex is far more coveted.

Most non-watch nerds don't even know about Patek. Everyone knows about Rolex, even people who don't care about watches.

True but once they know about Rolex they find out about AP and then Patek

[GreenLantern]

Originally Posted by Mr Naultilus

True but once they know about Rolex they find out about AP and then Patek

Only if they care enough to.

I'd wager most "average" Rolex buyers don't ever really find out enough to care about Patek and AP. That's been my experience, anyway.

And since Rolex sells >10x the number of watches per year compared to Patek, this isn't really a surprise to me. They just have vastly more reach, and compared to their competitors who have just as much reach, they're at the top in terms of brand power.

[Mr Naultilus]

Originally Posted by GreenLantern

Only if they care enough to.

I'd wager most "average" Rolex buyers don't ever really find out enough to care about Patek and AP. That's been my experience, anyway.

And since Rolex sells >10x the number of watches per year compared to Patek, this isn't really a surprise to me. They just have vastly more reach, and compared to their competitors who have just as much reach, they're at the top in terms of brand power.

I like to think im average , and found out enough and still learning

[BigAppleBill]

Originally Posted by GreenLantern

I'm a die hard Patek fanatic, but I will say, amongst the general population of the world, Rolex is far more coveted.

Most non-watch nerds don't even know about Patek. Everyone knows about Rolex, even people who don't care about watches.

I’m so happy this is the case. There’s too much spill over from Rolex to Patek as it is. I hope Patek stays relatively low key at least until I get my 5711.

[GreenLantern]

Originally Posted by Mr Naultilus

I like to think im average , and found out enough and still learning

You're here, and you have more than 5 posts, you're no longer average. :)

Originally Posted by BigAppleBill

I’m so happy this is the case. There’s too much spill over from Rolex to Patek as it is. I hope Patek stays relatively low key at least until I get my 5711.

Haha, agreed. I will admit, I think it's Ok for Rolex to have that status, and for Patek to *not*. It's more in line with their business goals.

[Mr Naultilus]

[QUOTE=GreenLantern;10292773]You're here, and you have more than 5 posts, you're no longer average