Who here has never paid a cent over MSRP for a Rolex?

[JR16]

Never have, never will. Not for a mass-produced watch.


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[LigerBelair]

Originally Posted by Marcjvr

Curious to see how many people here have resisted the madness.

I am happy to report I have bought 2 Rolexes since 2016 at less than MSRP for both. An Explorer from a Grey and the grape OP from an AD with discount.

Me. Since Fall of 2017, I've bought three Rolex; all three from an AD. Two at MSRP (Batman and SD50). One at $350ish (don't remember exact amount of discount) off MSRP (Z Blue).

[APPRF]

Originally Posted by directioneng

Can a premium be asked for by a Rolex Boutique?

Apparently outside US and UK(not sure about europe) they do. I haven't heard of any getting into trouble for doing so too.

[Locust]

All 4 for msrp or less.

[garyk]

I’ve purchased 10 Rolexes since 1979 and never paid a cent over MSRP. In fact, use to always find a discount up until my 2004 anniversary Submariner. Since then, have bought two more but at MSRP. I have my name on an incoming 116508 Green dial (JM) which will also be at MSRP...

I think I have always been patient which explains some of these purchases. I actually did not know about Grey dealers until recently but wouldn’t have made a difference as I am not interested in dealing with them.

[Ferdelious]

Never have and hopefully never will. The models I'm interested in now are PM and they are usually available under MSRP from grey dealers.

[joerivers1961]

Never for me. I've been very lucky to have a great relationship with my AD. Last purchase was last year, blue dial Sky-D a bit under retail. Other brands like Audemars & Patek I've had to go over retail but they have been pieces I really wanted and don't think have done it more than on 3 occasions.

[Zakalwe]

I wondered how this thread got to so many pages, clicked on it and worked out it was virtue signalling.

Having said that, I’m happy to join in.

Me!

[beshannon]

[Mandy01]

Originally Posted by Marcjvr

Curious to see how many people here have resisted the madness.

I am happy to report I have bought 2 Rolexes since 2016 at less than MSRP for both. An Explorer from a Grey and the grape OP from an AD with discount.

Never have paid MSRP, I always buy at AD, my Datejust TT 126333 I got $1k discount on 2018, my 114060 Sub I paid at AD MSRP on 2019, on a list for Hulk, Batman jubilee and a Daytona one day. I will wait patiently, but not pay over MSRP.

[Enoch]

The only watch I’ve ever paid over for was my white faced Daytona.

Paid £7500 when list was around £7000. Sold it a couple of weeks ago for just under £14k

[AlinaGoligen]

Originally Posted by kiki9999

Me. never going to pay over MSRP.

I also))))

[Rodericky]

Originally Posted by J-E

bought my 2014 sub 114060 for €5k. (20% discount at AD) :)

Must be gassan @ schiphol

[ckwong]

All my watches are purchased from my AD therefore not a cent over MSRP and no tax

[Bob the brush]

I did not pay a penny over list price for the 3 I bought new. The TOG was a steal 3 years ago 2nd hand, I paid a little over £ 1500, with 18 months of a Rolex two year service warranty remaining.

[GarageBMW]

Totally against my way of buying to pay over retail. My Sub and jubilee BLNR were purchased at my AD at retail in 2019.

[SS Oyster]

I’ve paid over (slightly)


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[gsteve]

me , never have , never will.

[John S]

Originally Posted by Rori

Me. Never. Always through Rolex Boutique.

+1

[SwedishPar]

Never paid retail for any of my Rolex watches exept YG Daytona GreenDial.
But buying overseas gives me 19% tax back when taken out of country....So still a steal.

[Gold Crown]

No way would I ever pay more than Rolex list, never!

[EDL7]

Bought brand new in 2016 & 2019...
Got around 18% & 12.5% discount.

[nektar]

I got a discount on mine. I would never more than MSRP.

[FrankNYC]

Never for a new one. However, I have bought vintage/used ones for more than the original MSRP. A Red 1680 for 4500 in 2002 was a fantastic deal, but it was still 25x the 1972 msrp.

[michaeli3]

I have paid MSRP but never over

[landroverking]

Never. But i haven’t bought new in 15 years

[mfm22]

Nope , retail plus tax is more than enough for my liking .
a few years ago 5-10 % discount was expected

[GreatScott]

The people paying more are typically not going to be in this forum, they are mostly in it for the name.

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[Yobber76]

I have a SubC, a SubC date, and a BLNR. All bought since February 2018, all bought at MSRP.

[daOnlyBG]

Technically, I paid about $40 over retail for the BLRO.

AD wouldn't cover shipping.