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BlakeA · 21 July 2018, 01:27 AM

New to the Rolex game, but I am curious about Rolex watches being sold on this forum. I just looked at what was available on the sale forum in terms of Rolex 114060. I see a new one with stickers asking MSRP $7500. There is another for slightly more than that bought this month.
When I bought mine for MSRP a month ago, I had to pay about $640 in tax. In what scenario can someone buy one and then turn around and sell it with stickers on for MSRP?

beshannon · 21 July 2018, 01:29 AM

Because they bought it at a discount

chad362wiley · 21 July 2018, 01:30 AM

Discount, no tax cuz shipped out of state.

schoolboy · 21 July 2018, 01:52 AM

You’re correct OP.

That’s something that I have wondered too.

With the high demand for SS sports models, and ADs are still selling them at a discount?

Can somebody explain why they would sell one at a discount if there are people ready to buy them at regular price?

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BlakeA · 21 July 2018, 01:55 AM

If there is a "shortage" of SS sports models, and an AD can sell them for MSRP as fast as they get them, why would they sell to a flipper for a discount? I realize this is somewhat of a rhetorical question. I just thought someone might be able to shed a little light on this.

beshannon · 21 July 2018, 01:57 AM

Quote:

Originally Posted by BlakeA

If there is a "shortage" of SS sports models, and an AD can sell them for MSRP as fast as they get them, why would they sell to a flipper for a discount? I realize this is somewhat of a rhetorical question. I just thought someone might be able to shed a little light on this.

I buy 5 pieces at a discount, 4 are hard to sell models and one is a popular model.

I did the AD a favor by freeing up dollars for inventory.

Welcome to capitalism around the globe.

Pavlos · 21 July 2018, 01:57 AM

Buy from AD

watchmework · 21 July 2018, 02:05 AM

Discount double check.

Largoshark · 21 July 2018, 02:43 AM

Quote:

Originally Posted by schoolboy

You’re correct OP.

That’s something that I have wondered too.

With the high demand for SS sports models, and ADs are still selling them at a discount?

Can somebody explain why they would sell one at a discount if there are people ready to buy them at regular price?

Sent from my iPhone using Tapatalk

Grey dealers buy in bulk. The AD's don't mind selling at a slight discount when they can unload a bunch of less desirable watches that normally just sit in the case, along with a few SS sports models. Also, I imagine there's an established relationship between the AD and grey dealer, so it's an easy, consistent sale for the AD...this is all just my assumption.

CoveWatch · 21 July 2018, 03:00 AM

Quote:

Originally Posted by Largoshark

Grey dealers buy in bulk. The AD's don't mind selling at a slight discount when they can unload a bunch of less desirable watches that normally just sit in the case, along with a few SS sports models. Also, I imagine there's an established relationship between the AD and grey dealer, so it's an easy, consistent sale for the AD...this is all just my assumption.

yup! I've heard of dealers buying 30 up to 60+ watches in one sitting... if you're a dealer, would you want to lose that customer? Probably not and you'd probably give them what they wanted.

schoolboy · 21 July 2018, 03:48 AM

Quote:

Originally Posted by CoveWatch

yup! I've heard of dealers buying 30 up to 60+ watches in one sitting... if you're a dealer, would you want to lose that customer? Probably not and you'd probably give them what they wanted.

Woooooooooow

That’s insane.

No wonder the grey market is so strong.

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DARK_KNIGHT · 21 July 2018, 03:56 AM

Quote:

Originally Posted by schoolboy

Woooooooooow That’s insane. No wonder the grey market is so strong.

If we have figured this out, then Rolex , SA , has too. So, it´s a symbiotic, although unofficial relationship between the big (4) ---------

ROLEX ------- AD ------- GREY ------- YOU/ME/THEY/THEM.

05carbondrz · 21 July 2018, 04:08 AM

Quote:

Originally Posted by DARK_KNIGHT

If we have figured this out, then Rolex , SA , has too. So, it´s a symbiotic, although unofficial relationship between the big (4) ---------

ROLEX ------- AD ------- GREY ------- YOU/ME/THEY/THEM.

You/me/them should be changed to “Suckers”.

Colorado1492 · 21 July 2018, 04:22 AM

Yes was recently in south florida and was told the same by a friend who works for a big AD. Greys come in once month and will be 20-50 watches (ie. datejusts mostly) at a time for access to the favs like daytonas.

jcdeng · 21 July 2018, 04:30 AM

I always wonder how do grey dealers get rid of the less popular models they bought from the AD.

Speedbird-1 · 21 July 2018, 04:33 AM

Maybe bought 2 years ago.

77T · 21 July 2018, 04:33 AM

Don't forget the grey market dealers also buy the PM's that don't sell very quickly and also get discounted by the AD. For example, buy this YG GMT, WG Daytona and Pt. DD and I will pitch you two hard-to-get SS Professionals when they come in.

This is how the AD moves out the stale inventory and has the unintended consequence of lengthening the delivery timeframe of SS models to those on the wait list.

The grey market dealer has a global market to sell into. TRF, eBay and Chrono24 provide reach that the local AD is restricted from reaching by Rolex's contract with them.

schoolboy · 21 July 2018, 05:34 AM

Quote:

Originally Posted by 77T

Don't forget the grey market dealers also buy the PM's that don't sell very quickly and also get discounted by the AD. For example, buy this YG GMT, WG Daytona and Pt. DD and I will pitch you two hard-to-get SS Professionals when they come in.

This is how the AD moves out the stale inventory and has the unintended consequence of lengthening the delivery timeframe of SS models to those on the wait list.

The grey market dealer has a global market to sell into. TRF, eBay and Chrono24 provide reach that the local AD is restricted from reaching by Rolex's contract with them.

This is starting to make a little bit of sense.

However, if an AD has trouble moving PM pieces, lets them go at a discount, wouldn't the grey dealer also have trouble selling the PM pieces?

I can see this working if the discount on the PM pieces for the grey dealer is so big that the grey can still sell at a significant discount to the public and make a profit.

DARK_KNIGHT · 21 July 2018, 06:58 AM

Quote:

Originally Posted by jcdeng

I always wonder how do grey dealers get rid of the less popular models they bought from the AD.

Selling To the general public .

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77T · 21 July 2018, 07:18 AM

Quote:

Originally Posted by schoolboy

This is starting to make a little bit of sense.

However, if an AD has trouble moving PM pieces, lets them go at a discount, wouldn't the grey dealer also have trouble selling the PM pieces?

I can see this working if the discount on the PM pieces for the grey dealer is so big that the grey can still sell at a significant discount to the public and make a profit.

The hard to move items in one market (say US) might be easier to move in another (say EU). The grey seller has access to hundreds of thousands of eyeballs hour-by-hour while the AD has a few dozen a day.

All I know is what the ADs do with the PM’s for SS’s dealmaking.

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zengineer · 21 July 2018, 07:28 AM

Both ADs and Greys need to discount most watches to move them. The ADs are not permitted to mark up the hot SS models so they are artificially limited. The Greys don't have those handcuffs on so they can sell a SS sport model at a big markup allowing them to discount t slow sellers and still come out ahead. ADs cant take advantage of the heat.

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enjoythemusic · 21 July 2018, 07:40 AM

It's MAGIC!

AEC · 21 July 2018, 07:42 AM

Where's the rule that says a seller has to sell for more than he paid?

Rashid.bk · 21 July 2018, 07:42 AM

Not trying to be rude but I sort of don't get what you are asking. Are people buying watches at discounts, yes, and selling them here for msrp or higher, yes. What's the issue, that you paid full price, yeah and....

Etschell · 21 July 2018, 07:47 AM

Quote:

Originally Posted by BlakeA

New to the Rolex game, but I am curious about Rolex watches being sold on this forum. I just looked at what was available on the sale forum in terms of Rolex 114060. I see a new one with stickers asking MSRP $7500. There is another for slightly more than that bought this month.
When I bought mine for MSRP a month ago, I had to pay about $640 in tax. In what scenario can someone buy one and then turn around and sell it with stickers on for MSRP?

you should have been here in 2015. much cheaper....

schoolboy · 21 July 2018, 08:01 AM

Quote:

Originally Posted by 77T

The hard to move items in one market (say US) might be easier to move in another (say EU). The grey seller has access to hundreds of thousands of eyeballs hour-by-hour while the AD has a few dozen a day.

All I know is what the ADs do with the PM’s for SS’s dealmaking.

Sent from my iPad using Tapatalk

Oh ok.

That’s a very good point.

Thanks for sharing what you know

Sent from my iPhone using Tapatalk

schoolboy · 21 July 2018, 08:06 AM

Quote:

Originally Posted by zengineer

The ADs are not permitted to mark up the hot SS models so they are artificially limited. The Greys don't have those handcuffs on so they can sell a SS sport model at a big markup allowing them to discount the slow sellers and still come out ahead.

Alright.

The Libertine · 21 July 2018, 10:24 AM

Quote:

Originally Posted by watchmework

Discount double check.

I see what you did there!

watchmework · 21 July 2018, 11:53 AM

Quote:

Originally Posted by The Libertine

I see what you did there!

Hahaha

21 July 2018, 01:27 AM	#1
BlakeA "TRF" Member Join Date: May 2018 Location: Tulsa Posts: 268	How is this possible? New to the Rolex game, but I am curious about Rolex watches being sold on this forum. I just looked at what was available on the sale forum in terms of Rolex 114060. I see a new one with stickers asking MSRP $7500. There is another for slightly more than that bought this month. When I bought mine for MSRP a month ago, I had to pay about $640 in tax. In what scenario can someone buy one and then turn around and sell it with stickers on for MSRP?

21 July 2018, 01:29 AM	#2
beshannon "TRF" Member Join Date: Jun 2009 Real Name: Brian Location: Northern Virginia Watch: One of Not Many Posts: 17,895	Because they bought it at a discount __________________ Vacheron Constantin Traditionnelle Complete Calendar, Glashutte PanoInverse, Glashutte SeaQ Panorama Date, Omega Aqua Terra 150, Omega CK 859, Omega Speedmaster 3861 Moonwatch, Glashutte Senator Exellence, Rolex 116710 GMT Master II BLNR, Breitling Superocean Steelfish, JLC Atmos Transparent

21 July 2018, 01:30 AM	#3
chad362wiley "TRF" Member Join Date: Aug 2017 Location: N/A Posts: 1,218	Discount, no tax cuz shipped out of state. __________________ 116506

21 July 2018, 04:33 AM	#17
77T 2024 ROLEX DATEJUST41 Pledge Member Join Date: Dec 2010 Real Name: PaulG Location: Georgia Posts: 40,816	Don't forget the grey market dealers also buy the PM's that don't sell very quickly and also get discounted by the AD. For example, buy this YG GMT, WG Daytona and Pt. DD and I will pitch you two hard-to-get SS Professionals when they come in. This is how the AD moves out the stale inventory and has the unintended consequence of lengthening the delivery timeframe of SS models to those on the wait list. The grey market dealer has a global market to sell into. TRF, eBay and Chrono24 provide reach that the local AD is restricted from reaching by Rolex's contract with them. __________________ Does anyone really know what time it is?

21 July 2018, 07:40 AM	#22
enjoythemusic 2024 Pledge Member Join Date: Nov 2012 Real Name: Steven Location: Glocal Posts: 19,541	It's MAGIC! __________________ __________________ “Life should not be a journey to the grave with the intention of arriving safely in a pretty and well preserved body, but rather to skid in broadside in a cloud of smoke, thoroughly used up, totally worn out, and loudly proclaiming 'Wow! What a Ride!'” -- Hunter S. Thompson Sent from my Etch A Sketch using String Theory.

21 July 2018, 01:52 AM	#4
schoolboy Banned Join Date: Nov 2017 Real Name: Jesus Location: Texas Watch: 116234 Posts: 8,721	You’re correct OP. That’s something that I have wondered too. With the high demand for SS sports models, and ADs are still selling them at a discount? Can somebody explain why they would sell one at a discount if there are people ready to buy them at regular price? Sent from my iPhone using Tapatalk

21 July 2018, 01:55 AM	#5
BlakeA "TRF" Member Join Date: May 2018 Location: Tulsa Posts: 268	If there is a "shortage" of SS sports models, and an AD can sell them for MSRP as fast as they get them, why would they sell to a flipper for a discount? I realize this is somewhat of a rhetorical question. I just thought someone might be able to shed a little light on this.

21 July 2018, 01:57 AM	#7
Pavlos "TRF" Member Join Date: Apr 2017 Location: London Posts: 760	Buy from AD

21 July 2018, 02:05 AM	#8
watchmework "TRF" Member Join Date: Jun 2017 Location: DC Watch: 126710BLRO, 116600 Posts: 7,869	Discount double check.

21 July 2018, 04:22 AM	#14
Colorado1492 "TRF" Member Join Date: Jul 2016 Location: Colorado Posts: 67	Yes was recently in south florida and was told the same by a friend who works for a big AD. Greys come in once month and will be 20-50 watches (ie. datejusts mostly) at a time for access to the favs like daytonas.

21 July 2018, 04:30 AM	#15
jcdeng "TRF" Member Join Date: Jun 2015 Location: NYC Watch: BLNR, SD43, Bluesy Posts: 179	I always wonder how do grey dealers get rid of the less popular models they bought from the AD.

21 July 2018, 04:33 AM	#16
Speedbird-1 "TRF" Member Join Date: Aug 2009 Real Name: Steve. Location: UK Posts: 6,092	Maybe bought 2 years ago.

21 July 2018, 07:28 AM	#21
zengineer "TRF" Member Join Date: Jul 2016 Location: Michigan Posts: 4,570	Both ADs and Greys need to discount most watches to move them. The ADs are not permitted to mark up the hot SS models so they are artificially limited. The Greys don't have those handcuffs on so they can sell a SS sport model at a big markup allowing them to discount t slow sellers and still come out ahead. ADs cant take advantage of the heat. Sent from my SM-G950U using Tapatalk

21 July 2018, 07:42 AM	#23
AEC 2024 Pledge Member Join Date: Feb 2009 Real Name: Tony Location: Orchard Park, NY Watch: Idiot Savant Posts: 3,251	Where's the rule that says a seller has to sell for more than he paid?

21 July 2018, 07:42 AM	#24
Rashid.bk "TRF" Member Join Date: Jan 2009 Location: Dallas Watch: 12800ft = 3900m Posts: 11,172	Not trying to be rude but I sort of don't get what you are asking. Are people buying watches at discounts, yes, and selling them here for msrp or higher, yes. What's the issue, that you paid full price, yeah and....

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