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7 December 2019, 05:09 AM | #1 |
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Hodinkee and Leica
Anyone else annoyed by Hodinkee's "My Leica" series? Are we to believe that every writer / editor on their team is in possession of one and uses it to the fullest?
I understand that they're partnered with the Leica but in MY personal opinion, it just all feels a bit hokey. I respect Hodinkee and they're one of my favorite watch sites, but that doesn't mean I have to agree and love everything that they do...and this is one of those things where I just go "yuck" every time I see it.
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7 December 2019, 07:13 AM | #2 |
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Hating on Hodinkee seems to be a favorite feature on the forum lately. I've done it a little myself.
I didn't know they were partnered with Leica in any way. FWIW, I don't know of many photographers that fully utilize all of their equipment to its full potential. I also think that Hodinkee's photography of watches is some of the best out there. |
7 December 2019, 07:22 AM | #3 |
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If Ben and Jack want to go around using one, I don't see the problem. They've probably earned it. But having it shoved down our throats by thinking they're staff-issued is a bit cringe.
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7 December 2019, 07:24 AM | #4 |
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Does John Mayer use a Leica?
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7 December 2019, 07:26 AM | #5 |
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Hodinkee...........
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7 December 2019, 07:27 AM | #6 |
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7 December 2019, 07:38 AM | #7 |
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Hodinkee and Leica
I didn’t know this either (I think it’s cool) but I also just traded up for another Leica... and love it. The M10-P is worth the upgrade.
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7 December 2019, 08:11 AM | #8 |
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Just went on and read the article. James has referenced his affinity for Leica on The Grey NATO podcast since the very beginning. So yeah, it may be a very corny type of "partnership" that Hodinkee is pushing out, you gotta remember three things: Hodinkee definitely reaches for the hoity-toity atmosphere and Leica is in line with that image; a lot of professional photographers use Leica gear; Hodinkee is, at its base, in it to make money and advertising/"paid partnerships" is an easy way for them. I'm much more comfortable with this avenue than with them being Authorized Dealers of certain watch brands...
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7 December 2019, 08:12 AM | #9 |
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Yeah, I'll stick with my iPhone for pics. The watches cost enough without the millions of extras.
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7 December 2019, 08:32 AM | #10 |
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No, just some, but definitely not “a lot”. In the past Leicas were prized by combat photographers for their compactness, ruggedness and good fast lenses. Capa shot them from Spain to Indochina, Larry Burrows used his in Vietnam. Some Street photographers shot with them for the same reasons. SLRs had completely dominated the 35mm format for decades since, and medium format cameras were preferred for studio and landscape work. Leicas are cool, but they are hardly worth the money, unless you really crave one. I got over my craving.
They will not make you a better photographer...no camera will. |
7 December 2019, 08:34 AM | #11 |
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I get the quality of Leica but the point is how the image will be used. The price of a body+lens exceeds that of a new Daytona for images that are mostly seen on a device screen over the Internet.
Not cost effective IMHO. Now if I was displaying images on a 4K monitor over 60” - or video - then I get it. Even a pro usually prints in sizes below 16x20 where much less is needed due to post processing. So the Hodinkee linkage appeals to those who are impressed by a brand name without regard to the utility and cost effectiveness of the purchase. If you need max resolution then pay an extra $2k for the Hasselblad X1D-50c and get 2x resolution. Sent from my iPhone using Tapatalk Pro
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7 December 2019, 08:37 AM | #12 | |
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Quote:
I agree and will add one more Leica differentiator - they were the first to build a pressure plate in a 35mm format that held the film perfectly flat and lenses that were sharp edge to edge across the entire field. Sent from my iPhone using Tapatalk Pro
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7 December 2019, 08:42 AM | #13 |
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Leica is still more of a casual camera than a professional one. Even if a pro happens to use a Leica, it's because they either have the time (because manual-focus rangefinders aren't quick to use) or don't need auxiliary equipment (strobes, extensive lens choices, etc.). Very few pros use Leica exclusively.
Product photography is much better accomplished (IMO) with other brands such as Hasselblad/Fuji for medium format or Canon/Nikon/Sony for 35mm. |
7 December 2019, 08:53 AM | #14 | |
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Quote:
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7 December 2019, 08:53 AM | #15 | |
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Quote:
Horses for courses. Portrait/wedding photographers used Medium Format, Hasselblad and Mamiya mostly. Landscape photographers used Large Format- 4x5 to 8x10 and up negs. Product photographers used a lot of 4x5 large format for the swings and tilt. Don't forget some of the street photographer/photojournalists types used Leica because they were a rangefinder and didn't make any noise when taking pictures. SLR all make a lot of noise with the mirror slap. And also they used them because 35mm were compact to pack around. And Leica had beautiful SHARP lenses for a 35mm. This was all about which negative size worked best for the job. After digital came out then all bets were off most people used 35mm except those needing huge files or swings and tilts. But rangefinders were still good if you wanted a quiet camera. |
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7 December 2019, 10:08 AM | #16 |
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If you look at Hodinkee'e page at Instagram so did it say: Paid collaboration with leicacameraausa.
Just saying.
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7 December 2019, 10:47 AM | #17 | ||
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Quote:
Quote:
My issue is that this isn't a one-off, it's the 3rd in a series and it looks like Stephen Pulvirent is next (all of whom work at Hodinkee). Now if you go and say hey, Leica gave us these amazing cameras and look what we've done with them, then cool - shill and sell your co-sponsored product. But when they pose it as if these guys have been using it for their entire lives, it just comes off as unbelievable and sappy. If that is the case, then is being a Leica photographer in a past life a pre-req to work at Hodinkee?? Again, I generally love their content, but this is one that I just smirk at.
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7 December 2019, 11:25 AM | #18 | ||
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Leica lenses are outstanding. But, they're limiting for professional use. It's funny that they're being promoted by Hodinkee as such. Casual use, sure. Very quiet. Quiet enough to sneak up on a watch while it's sleeping and take its picture. Quote:
I personally don't follow Hodinkee as it's far too commercial for my tastes. Shilling for Leica and other brands reinforces why. |
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7 December 2019, 11:33 AM | #19 | |
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Much the same argument for Rolex, but still people come. Sent from my iPhone using Tapatalk Pro |
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7 December 2019, 11:42 AM | #20 |
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Well, you guys can make your own assessment on Leica, it’s still the finest street camera on the market. It hasn’t made me a better photographer, it’s a tool for better photography.
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7 December 2019, 02:00 PM | #21 |
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7 December 2019, 02:09 PM | #22 |
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I'll bet my Minolta SRT 101 still work pretty good.
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7 December 2019, 02:14 PM | #23 |
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Dude I’ve been doing this for over 25-years. You have zero clue what you’re talking about. Stop embarrassing yourself.
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7 December 2019, 02:31 PM | #24 |
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7 December 2019, 02:42 PM | #25 |
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Not dealing with people like you.
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7 December 2019, 02:54 PM | #26 |
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If the OP was sponsored by Rolex I'm sure he wouldn't wear proudly, praise and shout Rolex out am I right?
Hodinkee has been like this for years now, time to move along. |
7 December 2019, 03:25 PM | #27 |
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I'm sure it's excellent. What kind of lens did you use the most? I looked it up, it came either with a 55 or 58 mm.
I'm only asking because not too long ago I bought a 1980s Pentax sir with an oem 50mm f/1.7 lens in a yard sale, for about $7. The lens fits perfectly on the contemporary Pentax K70 digital slr. It's manual, of course. |
7 December 2019, 03:43 PM | #28 |
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7 December 2019, 03:52 PM | #29 |
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7 December 2019, 05:25 PM | #30 |
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OK B&W pics, why did you blow out the whites and remove black detail? Looks like someone got far too aggressive with contrast. If you do some adjustment of the levels within the RAW file...
Leica had their analog glory, yet digital is not their forte imho with many others doing very well within that space. We must remember Hodinkee is a business, so partnering commercially benefits both companies. Still won't influence me to buy a Leica digital photography product, yet understand the whole 'who cares about price' it's a Leica thing. Plus, really, how deep is Leica's glass selection nowadays? How does that compare to what other brands have in native glass quality and selection?
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