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Old 10 April 2020, 04:41 AM   #1
dba
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Breitling to Stop Using Boxes

Couldn't find this thread anywhere else. This is interesting.

https://robbreport.com/style/watch-c...ffort-2911546/
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Old 10 April 2020, 04:48 AM   #2
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Couldn't find this thread anywhere else. This is interesting.

https://robbreport.com/style/watch-c...ffort-2911546/
I mean good for them but you would think that watch boxes (in total volume) don稚 really account for that much of paper usage? Marketing stunt?
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Old 10 April 2020, 06:34 AM   #3
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Hopefully there are still papers or we'd never be able to sell one used.
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Old 10 April 2020, 10:45 PM   #4
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Hopefully there are still papers or we'd never be able to sell one used.
I知 messed up this morning ... see reply I made to Seths post
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Old 11 April 2020, 01:39 AM   #5
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I知 messed up this morning ... see reply I made to Seths post
Bri is reliving his Bluto Blutarsky days.
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Old 10 April 2020, 07:27 AM   #6
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I don't know what to say TBH.
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Old 10 April 2020, 07:40 AM   #7
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The signal of virtue will appeal to some, but will that mean new customers?

I somehow doubt it. Like banning plastic straws, they'll piss off their customers and achieve nothing meaningful in the process.
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Old 10 April 2020, 07:44 AM   #8
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Personally, I put the boxes for my watches under the stairs never to be seen again, if it was up to me I would rather not have any but a slight decrease in the price.
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Old 10 April 2020, 09:43 AM   #9
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Personally, I put the boxes for my watches under the stairs never to be seen again, if it was up to me I would rather not have any but a slight decrease in the price.
X2, PITA to store a bunch of boxes, it drives me nuts.
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Old 10 April 2020, 07:51 AM   #10
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I often wonder what sort of a world my daughter will have to live in....

To summarize the future in one word, my contribution is: Insanity.
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Old 10 April 2020, 09:45 AM   #11
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I often wonder what sort of a world my daughter will have to live in....

To summarize the future in one word, my contribution is: Insanity.
Just one of the reasons I知 so incredibly grateful I don稚 have kids.

Please don稚 take that as an offense. It痴 not intended. And I do realize the joy I miss out on. But the anxiety for a person like me might be too much.
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Old 10 April 2020, 10:43 PM   #12
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Just one of the reasons I知 so incredibly grateful I don稚 have kids.

Please don稚 take that as an offense. It痴 not intended. And I do realize the joy I miss out on. But the anxiety for a person like me might be too much.
Or maybe the next generation will pay more not to have box and papers

That was meant for Blnasky
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Old 10 April 2020, 10:44 PM   #13
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Just one of the reasons I知 so incredibly grateful I don稚 have kids.

Please don稚 take that as an offense. It痴 not intended. And I do realize the joy I miss out on. But the anxiety for a person like me might be too much.
You壇 be a good dad IMO
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Old 19 April 2020, 09:48 PM   #14
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I often wonder what sort of a world my daughter will have to live in....

To summarize the future in one word, my contribution is: Insanity.

Agreed. But I知 sure people had this same thinking in 1900.


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Old 10 April 2020, 07:53 AM   #15
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Everything helps.
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Old 10 April 2020, 08:37 AM   #16
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Very cool, I have two Breitlings. The second came with a digital warranty card.
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Old 10 April 2020, 11:21 AM   #17
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Very cool, I have two Breitlings. The second came with a digital warranty card.
The digital card is nice and all, but if saving the environment is the goal then a plastic card is a better option than strip mining africa for the minerals to make an e-ink screen and battery for a card most will never need.

A paper warranty is even better again, Maybe they should try that
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Old 10 April 2020, 09:52 AM   #18
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This is like hotels claiming they won't change sheets/towels unless you ask -- to help the environment

Let's take their argument to its logical limit. To really help out the environment, they could limit every customer to 1 watch. Or they could close up shop entirely and tell us to check the time on our phones.
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Old 10 April 2020, 09:57 AM   #19
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This is like hotels claiming they won't change sheets/towels unless you ask -- to help the environment

Let's take their argument to its logical limit. To really help out the environment, they could limit every customer to 1 watch. Or they could close up shop entirely and tell us to check the time on our phones.
really funny but true
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Old 26 December 2021, 09:43 AM   #20
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This is like hotels claiming they won't change sheets/towels unless you ask -- to help the environment

Let's take their argument to its logical limit. To really help out the environment, they could limit every customer to 1 watch. Or they could close up shop entirely and tell us to check the time on our phones.

Spot on. The in,y reason they are doing this is it makes sense in the balance sheet.

That said the new box is fine and functional. I kind of freaked out when I didn稚 see the warranty card until I learned it was digital.

Although for the money. I want the presentation box.
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Old 10 April 2020, 10:04 AM   #21
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I don’t use any of the boxes either but seems dumb.
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Old 10 April 2020, 10:23 AM   #22
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It should have been extra paperwork. Just minimum a box and 1 warranty card should be given. No other paperwork is needed for a watch!
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Old 10 April 2020, 11:38 AM   #23
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I expect more Swiss watch companies might announce this move, or something similar, since China factories started shutting down due to the corona virus.
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Old 10 April 2020, 12:16 PM   #24
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Meh. I mean, they’re not Tiffany. Watch boxes are actually a pain IMOP.

Cost to ship, noobs that insist on them, thieves that use them to defraud people, they’re not recyclable... Hold on. Why did this take so long?
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Old 10 April 2020, 12:24 PM   #25
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Boxes will still be available upon request. There痴 a Breitling world summit on 4/16 that will be broadcast online and I知 sure they値l explain this and the new digital way to track ownership of new watches.
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Old 10 April 2020, 12:27 PM   #26
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Boxes will still be available upon request. There痴 a Breitling world summit on 4/16 that will be broadcast online and I知 sure they値l explain this and the new digital way to track ownership of new watches.
That値l work.
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Old 10 April 2020, 02:40 PM   #27
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I find it comical that the Robb Report article mentions how some Rolex and PP dealers hold onto the boxes and papers to prevent flipping. Not a worry with Breitling as their watches lose 50% of their value when they walk out the door. Breitling collectors buy the watches because they like them, not to flip as they have no value on the secondary market.
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Old 10 April 2020, 10:26 PM   #28
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I have 2 Breitlings .. both came in cardboard boxes with Leather Carry Case and Digital Warranty card. If they just supply the Leather Case and Digital Card ... thats all I need. Breitling is not like OMEGA who goes way overboard on their boxes and presentation ..
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Old 10 April 2020, 10:34 PM   #29
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I think I just got the leather case and digital warranty card with the Superocean 42 I purchased from my AD in Dec.
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Old 11 April 2020, 10:05 AM   #30
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I have 2 Breitlings .. both came in cardboard boxes with Leather Carry Case and Digital Warranty card. If they just supply the Leather Case and Digital Card ... thats all I need. Breitling is not like OMEGA who goes way overboard on their boxes and presentation ..
Same here.

I like that I got a nice travel case with my purchase.
I'd be just fine w/ the travel case and digital warranty card.

I do have to admit I can appreciate the wooden box and suitcase box I received w/ my smpc300 and speedy.
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