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Old 1 April 2024, 06:04 PM   #1
mammd96
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Icon20 AP just increased their prices

AP just increased their prices over the weekend. It’s a slight increase but it seems like it’s more towards the RO models than the ROO ones
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Old 1 April 2024, 06:12 PM   #2
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Yea jumbo 35 to 36 usd. Not as bad as I expected.

Seems to be across the board. Just checked Starwheel and ceramic beast and it looks like a 3% increase across the board
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Old 1 April 2024, 06:20 PM   #3
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No obvious change to the Swiss prices so probably just a currency adjustment.
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Old 1 April 2024, 08:54 PM   #4
DonLee
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3-4% increase across the board.

With the gap between grey market prices coming down and retail prices continuing to rise, the idea of getting another watch is quite daunting.
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Old 1 April 2024, 10:23 PM   #5
shammad10
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No UK change either
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Old 1 April 2024, 10:30 PM   #6
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Getting a bit rich IMO... Current market and slapping another 3-4% on top of it.

"Have a code or a ROO to get you started sir"... IMO it's getting to the point where the expensive other watches are being dangled to achieve a RO, esp since the pricing discrepancy is becoming pronounced... Maybe that's the new strategy
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Old 1 April 2024, 10:55 PM   #7
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I’ll give $101 for that open any day


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Old 1 April 2024, 11:30 PM   #8
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Steel perpetual is now $109,300. It was $61k when it was released in 2015.


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Old 1 April 2024, 11:35 PM   #9
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I see no change in Euro
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Old 1 April 2024, 11:37 PM   #10
TheHolyLuck
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Steel perpetual is now $109,300. It was $61k when it was released in 2015.


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That’s a 6,6% annual rise on the last 9 years.
More than inflation obviously
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Old 2 April 2024, 01:06 AM   #11
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PM code chrono went from $48.2 to $49.7. Even more reasons to grab one for $30k on c24
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Old 2 April 2024, 01:40 AM   #12
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Yup Singapore prices also went up a few K across the board.
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Old 2 April 2024, 01:45 AM   #13
johnsonsxusfrt
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Steel perpetual is now $109,300. It was $61k when it was released in 2015.


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Yup, isn't it amazing what 6% compounded over 10 years can do?

People today argue about 2% vs 4% inflation completely miss the impact of compounding. 2% inflation raises prices 50% in 20 years, while 4% raises prices 50% in 10 years
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Old 2 April 2024, 01:59 AM   #14
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Steel perpetual is now $109,300. It was $61k when it was released in 2015.


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It was around 80k when I put it on my wishlist a few years back. Really nice but not for me with current pricing.
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Old 2 April 2024, 03:46 AM   #15
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It was around 80k when I put it on my wishlist a few years back. Really nice but not for me with current pricing.
Biggest thing on the QP will be what changes/new tech an in house movement brings next year and if they raise prices or not for the new movement.
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Old 2 April 2024, 05:42 AM   #16
supernova
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Just collected my ROC from AP London on Sat, still same price. Maybe cause it's a holiday today in most of Europe and increase tomorrow? Or most likely a re-balancing of prices globally on the lower price currencies (ie. US and Asia).
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Old 2 April 2024, 06:24 AM   #17
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Steel perpetual is now $109,300. It was $61k when it was released in 2015.


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Ridiculous …
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Old 2 April 2024, 07:22 AM   #18
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Icon7

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Just collected my ROC from AP London on Sat, still same price. Maybe cause it's a holiday today in most of Europe and increase tomorrow? Or most likely a re-balancing of prices globally on the lower price currencies (ie. US and Asia).
100% FX related.

Worst ever ROC incoming post by the way….
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Old 2 April 2024, 08:32 AM   #19
salnuaimi
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same increased in Dubai too
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Old 2 April 2024, 09:15 AM   #20
supernova
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100% FX related.

Worst ever ROC incoming post by the way….

Heh a teaser of what’s to come!


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Old 2 April 2024, 12:37 PM   #21
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15605SK
$25,600 -> $27,400


15720ST - Diver
$30,200 -> $30,500
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Old 2 April 2024, 01:29 PM   #22
Reign
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Biggest thing on the QP will be what changes/new tech an in house movement brings next year and if they raise prices or not for the new movement.

Judging by what they did for chronos when they switched from F Piguet to the 4401, it should be a modest increase over MSRP but nothing crazy. That said, QP MSRP has been on an astronomical rise since 2019


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Old 2 April 2024, 08:22 PM   #23
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I just picked up my Starwheel a few days ago✌️Would be super happy had they increased the price like the way they have been doing it the last couple of years...��
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Old 2 April 2024, 11:20 PM   #24
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Biggest thing on the QP will be what changes/new tech an in house movement brings next year and if they raise prices or not for the new movement.

Genuine question : what "new tech" is expected for a new inhouse perpetual calendar? I mean it's existed for 100y?

Power reserve and shock resistance / less frequent maintenance would be interesting but does that ever happen?
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Old 3 April 2024, 12:52 AM   #25
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Genuine question : what "new tech" is expected for a new inhouse perpetual calendar? I mean it's existed for 100y?

Power reserve and shock resistance / less frequent maintenance would be interesting but does that ever happen?
I was thinking more toward how the watch is set. If you look at RD#4, that watch can be set at anytime without messing it up and has a rather dynamic crown.

I would like to see a QP that you can set at anytime, is 50M WR, and only has three total holes (counting the crown) on the side of the case to give a nice smooth appearance on the non-crown side.

I would also like it to not increase in thickness...it needs to stay under 10mm.
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Old 3 April 2024, 12:54 AM   #26
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As long as they sell them, they can keep increasing the price. When you have 100k for a steel watch, you probably have 102k.
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Old 3 April 2024, 01:17 AM   #27
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As long as they sell them, they can keep increasing the price. When you have 100k for a steel watch, you probably have 102k.
That thinking works until you go too far and piss people off.
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Old 3 April 2024, 06:26 AM   #28
messikens
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I was thinking more toward how the watch is set. If you look at RD#4, that watch can be set at anytime without messing it up and has a rather dynamic crown.

I would like to see a QP that you can set at anytime, is 50M WR, and only has three total holes (counting the crown) on the side of the case to give a nice smooth appearance on the non-crown side.

I would also like it to not increase in thickness...it needs to stay under 10mm.

Good call, hadn't thought of that.
Not to hijack the thread yet again, but why is it that the advice is to now set the qp at any particular time or why you should not switch date setting in the evening even for a three-hander?

I am a tremendous simpleton when it comes to mechanics so truly have no clue
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Old 3 April 2024, 11:20 AM   #29
Reign
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Good call, hadn't thought of that.
Not to hijack the thread yet again, but why is it that the advice is to now set the qp at any particular time or why you should not switch date setting in the evening even for a three-hander?

I am a tremendous simpleton when it comes to mechanics so truly have no clue

Lots of gears changing and switching in a QP so you can mess up how the teeth catch each other if everything hasn’t cleared yet. It’s the case with most QPs across a lot of brands.

Best time is noon to change things when all the gears have settled. It’s just bad engineering from the 80s that’s evolved into a quirk


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Old 3 April 2024, 12:11 PM   #30
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That thinking works until you go too far and piss people off.
I am on 16 month hiatus (and counting). I think they have pushed the brand and pricing a little too far for my tastes.
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