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DJJon · 11 September 2014, 10:10 AM

I visited Morrey Lyons jewelers today in Clifton NJ, a few miles from NYC. It had been too long since I had stopped in and I was in the area.

For years this was a hidden jewel and one of those great little Mom-and-Pop independent Rolex ADs. Ron the previous owner was a member of TRF but rarely posted or visited and is not only a great guy and great watch guy. He sold the business maybe a year ago.

Now Northern New Jersey is replete with Rolex ADs. There are 4 or more other Rolex ADs within a 15-20 minute drive from there, NYC with all its ADs and the Wempe/Rolex boutique is 15 minutes away, and within an hour's drive there are maybe another too. So you'd think having the AD status would mean staying

The place is no longer a Rolex-vibe store, it was a mis-mosh of other watch brands being more prominently displayed es and filled with bizarre clientele and I will not be back.

Maybe some one else can convince me it has not gone to the dogs?

phnrprman · 12 September 2014, 11:33 PM

I purchased my SS black dialed Daytona there in April/May. I received great service and no hassle buying. No pressure whatsoever and would order anything I wanted and would still call me to this day when something would come in or if I would be interested in anything else.

antbkny · 12 September 2014, 11:35 PM

Theyre a mom and pop operation, felt good giving them my hard earned money. love Morre Lyons!
if youre looking for a rolex boutique experience, then go to Rolex on 5th ave in NYC

jesseB13 · 18 April 2016, 07:04 AM

I love Morre Lyons. It's a no pressure customer driven Mom & Pop store. Their staff is very knowledgeable about Rolex watches, they provide great customer service, and are always willing to go the extra mile! It is why I decided to buy my Submariner there. I strongly suggest you give them a try!!!

jbenjamin1 · 18 April 2016, 12:52 PM

Went in there once and the sales guy was very nice and courteous. Now that you have mentioned them I think I will source a Daytona from them!

Paul Newman · 15 August 2016, 07:10 AM

The store is open but the decor is down to the studs right now. Mandatory (re: Rolex) store remodeling. Look for a beautiful place to spend your hard earned money once it's done. Rolex section will be prominent.

11 September 2014, 10:10 AM	#1
DJJon "TRF" Member Join Date: Nov 2011 Real Name: Jon Location: USA Watch: DJ - Need Sub Bad Posts: 1,889	AD Morre Lyons Clifton NJ USA I visited Morrey Lyons jewelers today in Clifton NJ, a few miles from NYC. It had been too long since I had stopped in and I was in the area. For years this was a hidden jewel and one of those great little Mom-and-Pop independent Rolex ADs. Ron the previous owner was a member of TRF but rarely posted or visited and is not only a great guy and great watch guy. He sold the business maybe a year ago. Now Northern New Jersey is replete with Rolex ADs. There are 4 or more other Rolex ADs within a 15-20 minute drive from there, NYC with all its ADs and the Wempe/Rolex boutique is 15 minutes away, and within an hour's drive there are maybe another too. So you'd think having the AD status would mean staying The place is no longer a Rolex-vibe store, it was a mis-mosh of other watch brands being more prominently displayed es and filled with bizarre clientele and I will not be back. Maybe some one else can convince me it has not gone to the dogs?

12 September 2014, 11:33 PM	#2
phnrprman "TRF" Member Join Date: Mar 2014 Location: NJ Posts: 7	I purchased my SS black dialed Daytona there in April/May. I received great service and no hassle buying. No pressure whatsoever and would order anything I wanted and would still call me to this day when something would come in or if I would be interested in anything else.

12 September 2014, 11:35 PM	#3
antbkny "TRF" Member Join Date: Dec 2013 Real Name: Anthony Location: Brooklyn, NY Watch: Dblue Posts: 6,723	Theyre a mom and pop operation, felt good giving them my hard earned money. love Morre Lyons! if youre looking for a rolex boutique experience, then go to Rolex on 5th ave in NYC

18 April 2016, 07:04 AM	#4
jesseB13 "TRF" Member Join Date: Dec 2015 Real Name: Jesse Location: Austin, TX Watch: Rolex Sub Posts: 5	I love Morre Lyons. It's a no pressure customer driven Mom & Pop store. Their staff is very knowledgeable about Rolex watches, they provide great customer service, and are always willing to go the extra mile! It is why I decided to buy my Submariner there. I strongly suggest you give them a try!!!

18 April 2016, 12:52 PM	#5
jbenjamin1 "TRF" Member Join Date: Mar 2015 Real Name: Jay Location: NY Metropolitan Watch: Many Posts: 741	Went in there once and the sales guy was very nice and courteous. Now that you have mentioned them I think I will source a Daytona from them!

15 August 2016, 07:10 AM	#6
Paul Newman "TRF" Member Join Date: Nov 2005 Real Name: Ron Location: Paradise Watch: 6241 Paul Newman Posts: 54	The store is open but the decor is down to the studs right now. Mandatory (re: Rolex) store remodeling. Look for a beautiful place to spend your hard earned money once it's done. Rolex section will be prominent.

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