Who here has never paid a cent over MSRP for a Rolex?

[fiddyg]

I have bought 4 Rolexes in the past 3 years. 3 for me and 1 for the wife.

Submariner below MSRP (June 2017)
DJ Blue below MSRP (September 2017)
DJ TT Gold below MSRP (December 2017)
BLNR MSRP (October 2019)

So haven’t paid over retail.




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[Mlioon]

I have paid under MSRP from ad for all of mine except for BLRO, which I paid retail.

[Galaga167]

Me. But I only have one. NOS purchased from the Rolex Boutique Sydney post Basel 2019.

[1665fan]

If you have bought multiple hard to get pieces and never paid over MSRP, you have probably also bought things I would never buy, jewelry, diamonds, and datejusts...

[DESH]

just a few- all retail :)

[brandrea]

AD only, MRSP only.

[ap1]

Originally Posted by SS_DESH

just a few- all retail :)

Nice arm

[mk2jag]

I have never payed more then MSRP and have always gotten a discount..

[Pw92676]

Of the five I have bought, all have been with a discount. Even my daytona I got with no tax. However going forward I will probably go grey and don’t have a problem paying over msrp, and I do not chastise anyone who has.

[Drifter288]

✋ just had to be patient

[Flex368]

Originally Posted by Newbie@SIN

I never paid a premium for ANY watches - Rolex or PP.

This.

[AK797]

Originally Posted by mbalmz

I personally find the implicit condescension toward people who’ve paid over MSRP to be kind of strange.

It’s great that many here have either the means to buy several watches to build up relationships and/or have AD relationships otherwise and/or just get lucky; but many people don’t have the benefit of any of those.

Nothing wrong with just not buying in that case, but I also don’t see what the issue is if someone really wants a particular watch and pays the going rate.

I say this as someone who has purchased watches at, below and above MSRP—I’m happy to save the money when I can buy at MSRP or below, but don’t necessarily feel the need to lord that fact over others, or consider myself smarter or more noble than anyone else because of it.

You know, a lot of people think today’s MSRP is an insane price to pay for a rolex too, but I don’t know if that means we need a bunch of “WHO HERE HAS NEVER PAID MORE THAN $6,500 FOR A SUBMARINER” threads.

There is a bit of this, personally as I get older I find time the most precious resource and not wasting it is important, so I often advise setting a time limit to waiting for an AD to come thru for you and then going grey, both within reason. To dismiss ever going grey when you could be waiting five years to never is the crazier thought process to me.

[Hollie_Rollie]

Never. I’ll buy another brand that I can enjoy before I pay over msrp for a Rolex. Call me stubborn.

[jacksprat]

All my rolex I paid at or under retail. AP Royal Oak I paid $500 over msrp.

[Brew]

Look at the pieces under my name . . . . You guys would beat me silly with the dummy hammer, if I paid above MSRP.

[JayG]

BLNR,BLRO and Daytona 116519 all retail

FP Journe CB retail

AP15202 jumbo had to bundle with the 15202 OR

Patek 5712r and 5205g retail

The only watch I paid over retail was the PP 5711 1A blue. 33K 3 years ago

[AJMarcus]

Me.

[Caynuck]

Never. I like buying new from an AD

[mbalmz]

Originally Posted by dtwer

I have not paid any premium on any of my watches.



Can I afford a few grands more on a Rolex? Yes. Would I ever pay that? Never; not for something that amounts to nothing more than jewelry pieces.



To me it's not about affordability, but about the will power to set the boundaries against material temptations. Strong people control things rather than be controlled by things.

what does the MSRP set by rolex have to do with the boundaries you set for yourself?

Do those to numbers just always align by coincidence?

[mbalmz]

Originally Posted by AK797

There is a bit of this, personally as I get older I find time the most precious resource and not wasting it is important, so I often advise setting a time limit to waiting for an AD to come thru for you and then going grey, both within reason. To dismiss ever going grey when you could be waiting five years to never is the crazier thought process to me.

totally agree. and I believe in setting a limit for what price a watch is worth to me as well; just silly to think that that number will align with what a company sets at MSRP all the time. some watches i want and will go over MSRP. others i like but would never pay more than 75% of MSRP...

[Steerpike999]

I have never paid more than rrp for any watch I have purchased.

[jackcarls0n]

Never paid a cent over. Have gotten it for less so far except some models. Basically means I haven't bought a watch other than an AD.

[supersam80]

I've only got the one Rolex, a GMTc bought at msrp minus tax. $9.8k aud, probably around $7k usd at the time last year.

I'm not completely opposed to paying above msrp but the value prop comes into play, eg paying AP prices for a hot rolex doesn't make sense to me but each to their own

[Jim Smyth]

Should have done a poll. Would have been easier to read than wadding through all these responses.

[mml4]

DeepSea JC
SkyD TT White
Yacht Master Blue
2x Submariners for my Grandsons
DJ31mm TT Jubilee,MOP, Diamond IV for my wife

all bought at MSRP from ADs except for the Yacht Master which was bought Grey unworn in stickers and full kit for $1100 less than MSRP.
Would have had a 116508 if Jon Mayer would have kept his opinion to himself!

Frankly I wouldn't enjoy a watch knowing I over paid.

[Seibei]

Never. I will not support profiteering flippers.

[bigfatpauli]

Only one, a 1016. I'm not sure if that counts.

[~JJ]

MSRP or below for me and my collection.

[jakjakman]

I paid exactly 7.75% over MSRP for my sub. Taxation is theft and all that.

[Avs Fan]

All watches at retail. Not above, not below.