AP 5 Year Warranties at AD?

[Raemondo]

On the 5 year warranty, my US AD says he’s not heard anything. Do we know if this is confirmed to roll out in the USA ?

[underpar31009]

Originally Posted by Raemondo

On the 5 year warranty, my US AD says he’s not heard anything. Do we know if this is confirmed to roll out in the USA ?

Yes, I am told by my AD that any AP bought in 2017 is eligible for the 5 year warranty.

[Raemondo]

Originally Posted by underpar31009

Yes, I am told by my AD that any AP bought in 2017 is eligible for the 5 year warranty.

How do you set it up? I have a 2017.

[underpar31009]

Originally Posted by Raemondo

How do you set it up? I have a 2017.

I would call AP directly, or ask your AD to give his/her rep a quick call. Wish I had more specifics to give you.

[mickyd329]

Only way for AP to truly cut out the Grey Market is to rid themselves of all AD's and retail strictly through boutiques. That would mean a major capital investment on their part as they will have to open boutiques in a lot more markets. Not very realistic in my opinion.

The most effective way is to control the supply. Keep supply limited and the need for people to buy from the grey market diminishes, but not disappear. Grey dealers are able to purchase from AD's at discounted prices because AD's don't want to keep money tied up in inventory.

If AP went to 5 years warranty and I had to pay higher prices through either an AD or boutique due to tight supply, I would be ok with that. I am not a fan of lowering prices on a premium luxury brand as it lowers the perceived value of the product, thus lowering the value of my watches. just my humble opinion.

[tyler1980]

Originally Posted by underpar31009

Yes, I am told by my AD that any AP bought in 2017 is eligible for the 5 year warranty.

yes. That is confirmed buy at least three sources, so that part we know for sure. One member in europe, me in the UK, and a US AD.

[tyler1980]

Originally Posted by Raemondo

How do you set it up? I have a 2017.

What i was told is you don't have to do anything. AP asked me if my 2017 watches were registered already, and i said yes. They said, you don't have to do anything.

[HL65]

Originally Posted by jem7v

If they truly cared about their customers like they claim, they would do this. But it's so easy to just sell all the stock to an AD, pocket the cash, and move on.

Then they only have to deal with selling their concepts and boutique only editions pretty much, which they make so few of, selling them all is not super difficult.

But I don't agree AP is fairly priced. If it was, demand would be there at higher prices and lower discounts. And they are catching on to this themselves. That's why you will see huge price cuts like most recently on the ceramic. For instance, patek doesn't have massive discounts even used. Because there is a higher demand for that brand/watch at the price they charge.

I think at a 25-30% all across the board cut, AP watches are fairly valued. Tech gets more efficient so prices need to get lower. We already have a 15k tourb from taq. JCB did this purposely to screw up the industry.

1. Retail $47,900 offer price $29,575:https://www.rolexforums.com/showthre...patek+philippe
2. Retail $164,400 offer price $102,500:http://forums.timezone.com/index.php...=7470142&rid=0
3. Retail price $81,100 offer price $53,995:https://www.rolexforums.com/showthre...patek+philippe
4. Retail price: $92,700 offer price $55,375:https://www.rolexforums.com/showthre...patek+philippe
5. Retail price $37,300 offer price $23,585:https://www.rolexforums.com/showthre...patek+philippe


We could do this for hundreds of watches but hopefully you get the point with just 5 examples. Outside of Nautilus and Aquanaut, Patek watches drop 35%+ like every other brand including most Rolex with exception of their SS sports watches.



By the way what AP is doing is already working. Prices of RO's and 44 ROO's which are their bread and butter are tightening up and rather quickly. AD's aren't getting the more sought after pieces as they are being directed to mostly Boutiques. Look how few 44's are even for sale now and look at prices and scarcity of 15202's and 15400's now. Prices have moved up and firmed up big time. Look at the 15407's no regular AD has even gotten one all have been directed to Boutiques and are sold out and prepaid plus they sell for premiums on secondary market. I know AD's are taking deposits for them even though they have zero allocation. Eventually people with deposits there will figure out they are never getting the watches and ask for their money back. Look at new ceramic PC selling at 25% premium in secondary and all sold out and spoken for. So I am glad they are doing what they are as long term it will be great for the brand. What you proposed would be an utter disaster and would kill the brand and rather quickly at that. Cut dealer margins, cap output and move better pieces to Boutiques to choke off grey market that is smart leadership and what they have done. I know there are plenty of brand critics on forums but for me I will bet on the companies who have managed to survive hundreds of years without relying on forum boards or critics to help shape their direction and strategy.

Oh and back on topic: I think it is great that AP is going to a 5 year warranty so another great decision.

[tyler1980]

Originally Posted by HL65

By the way what AP is doing is already working. Prices of RO's and 44 ROO's which are their bread and butter are tightening up and rather quickly. AD's aren't getting the more sought after pieces as they are being directed to mostly Boutiques. Look how few 44's are even for sale now and look at prices and scarcity of 15202's and 15400's now. Prices have moved up and firmed up big time. Look at the 15407's no regular AD has even gotten one all have been directed to Boutiques and are sold out and prepaid plus they sell for premiums on secondary market. I know AD's are taking deposits for them even though they have zero allocation. Eventually people with deposits there will figure out they are never getting the watches and ask for their money back. Look at new ceramic PC selling at 25% premium in secondary and all sold out and spoken for. So I am glad they are doing what they are as long term it will be great for the brand. What you proposed would be an utter disaster and would kill the brand and rather quickly at that. Cut dealer margins, cap output and move better pieces to Boutiques to choke off grey market that is smart leadership and what they have done. I know there are plenty of brand critics on forums but for me I will bet on the companies who have managed to survive hundreds of years without relying on forum boards or critics to help shape their direction and strategy.

Oh and back on topic: I think it is great that AP is going to a 5 years warranty so another great decision.

My sentiments exactly.

The key is they are already doing this and its not some abstract concept, some have noticed, but some have not. Everyone should see it soon though.
There is a reason BNIB old dial RG 44's are cheaper than the new dial ones. Its not because they are so much less popular. I prefer the new dial, but that is just me and I'm not in the majority.

[kn_watches]

I reached out to APNa client care yesterday, and they confirmed the new direction with me. Although a formal announcement has not been made, every watch purchased in 2017 and registered on the website will receive the courtesy extended 3 year warranty. We do not have to do anything. So looks like it’s unofficially official for NA.

[tyler1980]

Originally Posted by coaster

I reached out to APNa client care yesterday, and they confirmed the new direction with me. Although a formal announcement has not been made, every watch purchased in 2017 and registered on the website will receive the courtesy extended 3 year warranty. We do not have to do anything. So looks like it’s unofficially official for NA.

thanks for confirming. Fits with my info as well. The more sources, the more clear this becomes

[Raemondo]

Originally Posted by tyler1980

What i was told is you don't have to do anything. AP asked me if my 2017 watches were registered already, and i said yes. They said, you don't have to do anything.

Thanks


Sent from my iPhone using Tapatalk Pro

[Raemondo]

Originally Posted by coaster

I reached out to APNa client care yesterday, and they confirmed the new direction with me. Although a formal announcement has not been made, every watch purchased in 2017 and registered on the website will receive the courtesy extended 3 year warranty. We do not have to do anything. So looks like it’s unofficially official for NA.

Thanks for confirming


Sent from my iPhone using Tapatalk Pro

[kn_watches]

Originally Posted by tyler1980

thanks for confirming. Fits with my info as well. The more sources, the more clear this becomes

Originally Posted by Raemondo

Thanks for confirming


Sent from my iPhone using Tapatalk Pro

No problem guys. Thanks to everyone for the info here.

[dmash]

A black 15400 will be my next purchase then. I was already on the edge, but this seals the deal. Idk if it is to you guys, but a 5 year warranty is a HUGE selling point to me on watches. It not only gives me piece of mind, it instills faith in the company, in the sense that they stand behind their products more strongly.

Thanks for the info guys!

[tyler1980]

Originally Posted by dmash

A black 15400 will be my next purchase then. I was already on the edge, but this seals the deal. Idk if it is to you guys, but a 5 year warranty is a HUGE selling point to me on watches. It not only gives me piece of mind, it instills faith in the company, in the sense that they stand behind their products more strongly.

Thanks for the info guys!

Looking forward to the incoming.

5 years certainly adds more value to the buying equation.

[Raemondo]

Originally Posted by tyler1980

Looking forward to the incoming.

5 years certainly adds more value to the buying equation.

Also it takes a little away from the boutiques, since they've been using it as a selling point.

[tyler1980]

Originally Posted by Raemondo

Also it takes a little away from the boutiques, since they've been using it as a selling point.

as discussed before it was not an automatic 5 year warranty. It was at their discretion and if you used the 5 year warranty it had to be returned to the exact boutique that issued it. Not all boutiques gave a 5 year warranty.

It does eliminate some confusion though as everything is standardized now. I think the boutiques will do fine though as they are getting more and more models that are not going to AD's and the ones AD's are getting, the numbers are being reduced.

[underpar31009]

Originally Posted by tyler1980

as discussed before it was not an automatic 5 year warranty. It was at their discretion and if you used the 5 year warranty it had to be returned to the exact boutique that issued it. Not all boutiques gave a 5 year warranty.

It does eliminate some confusion though as everything is standardized now. I think the boutiques will do fine though as they are getting more and more models that are not going to AD's and the ones AD's are getting, the numbers are being reduced.

Agree completely. Good points.

[Goatlike]

I just bought one yesterday from an AD and I got a 5 year warranty. I live in Taiwan for your record

[MerrittM3]

I am about to pull the trigger on my first AP who said 2 + 3 years here in the US - though the boutique in NYC told me it has yet to be confirmed.

[tyler1980]

Originally Posted by MerrittM3

I am about to pull the trigger on my first AP who said 2 + 3 years here in the US - though the boutique in NYC told me it has yet to be confirmed.

yes... i was told the same thing it wasn't a boutique though, higher up.

Glad someone else has now heard the 2+3 scenario as well vs. a 5 year sold with the watch.

[solrac6262]

Originally Posted by tyler1980

What i was told is you don't have to do anything. AP asked me if my 2017 watches were registered already, and i said yes. They said, you don't have to do anything.

I was told the same from my AD.

[MerrittM3]

Originally Posted by tyler1980

yes... i was told the same thing it wasn't a boutique though, higher up.

Glad someone else has now heard the 2+3 scenario as well vs. a 5 year sold with the watch.

Yeah its 2 year original warranty and 3 years once you register online.

I plan to pick up my blue diver next week.. will let you all know my experience.

[GUICAMPA]

Bought a 26331 4 days ago with 3 years of guarantee.

Enviado de meu SM-G930F usando Tapatalk

[N_Architect]

Paid a visit (to try a few pieces) at the ground floor of Selfridges (Oxford St., London) earlier in the week and they also had no clue on the 5 year warranty.

[tyler1980]

Originally Posted by TomanoKu

Bought a 26331 4 days ago with 3 years of guarantee.

Enviado de meu SM-G930F usando Tapatalk

Do you mean 2 years plus 1 year for registering the watch with AP? AFAIK nothing is sold with a 3 year warranty.

[tyler1980]

Originally Posted by N_Architect

Paid a visit (to try a few pieces) at the ground floor of Selfridges (Oxford St., London) earlier in the week and they also had no clue on the 5 year warranty.

they had a nice selection when i was there earlier this week. The best selection of ROO in london at the moment. Plus a few you don't see every day like the new safari and the bucherer edition which looked pretty good IRL as i was not expecting it to look very good.

Doesn't surprise me though they don't know about the warranty changes.

[N_Architect]

Originally Posted by tyler1980

...plus a few you don't see every day like the new safari ...

[tyler1980]

Originally Posted by N_Architect

the YG ROO was nice too. Forgot about that one.