The Rolex Forums   The Rolex Watch

ROLEXROLEXROLEXROLEXROLEXROLEXROLEXROLEXROLEXROLEXROLEXROLEX


Go Back   Rolex Forums - Rolex Watch Forum > General Topics > Open Discussion Forum

Reply
 
Thread Tools Display Modes
Old 25 January 2023, 08:37 PM   #1
Moondoggy
"TRF" Member
 
Join Date: Jan 2015
Real Name: Berty
Location: NI/Aust/USA
Watch: and wait
Posts: 3,050
I tell you

First time I have seen an advert on main stream TV for a Rolex Skydweller blue face during the Australian Open.

It’s happening.

Tuck in kids.
Moondoggy is offline   Reply With Quote
Old 25 January 2023, 09:01 PM   #2
Maleg
"TRF" Member
 
Join Date: Dec 2022
Real Name: G
Location: Illinois
Watch: 5513
Posts: 1,119
I seem to recall them in golf tournaments on TV here in the US the last several years.
Maleg is online now   Reply With Quote
Old 25 January 2023, 09:03 PM   #3
1st amg
2024 ROLEX DATEJUST41 Pledge Member
 
1st amg's Avatar
 
Join Date: Jun 2013
Real Name: nicholas
Location: ottawa canada
Watch: Rolex,AP,Panerai
Posts: 9,476
Berty....false hopes man
1st amg is offline   Reply With Quote
Old 25 January 2023, 09:11 PM   #4
Andad
2024 ROLEX DATEJUST41 Pledge Member
 
Andad's Avatar
 
Join Date: Nov 2006
Real Name: Eddie
Location: Australia
Watch: A few.
Posts: 36,798
That started a few years ago.

A pix from a video my wife took at the 2018 Australian Open.
Attached Images
File Type: jpeg E78A782C-43DC-4D1A-AE72-2DB4847A946B.jpeg (150.9 KB, 176 views)
__________________
E

Andad is offline   Reply With Quote
Old 25 January 2023, 09:13 PM   #5
Cru Jones
2024 ROLEX DATEJUST41 Pledge Member
 
Cru Jones's Avatar
 
Join Date: Mar 2010
Location: Paris, France
Posts: 34,498
Rolex spends $$$$$$$$$$$$$$$$ on advertising. No surprise here, IMHO.
Cru Jones is offline   Reply With Quote
Old 25 January 2023, 10:05 PM   #6
Drand
2024 Pledge Member
 
Drand's Avatar
 
Join Date: Jun 2021
Location: The States
Posts: 151
I've seen a couple of those too. It's a big brand and they spend big in advertising too as every business should.
Drand is offline   Reply With Quote
Old 25 January 2023, 11:10 PM   #7
HHIslander
"TRF" Member
 
Join Date: May 2020
Real Name: Henry
Location: USA
Posts: 4,188
They do tend to target advertise at a few prestigious events every year. Doubt we’ll ever see a super bowl ad.

HHIslander is online now   Reply With Quote
Old 25 January 2023, 11:13 PM   #8
BroncoOne
"TRF" Member
 
Join Date: Dec 2019
Location: Boston
Posts: 1,210
I see highway billboards all of time. They usually are for the AD’s location and specific watch (that the AD won’t have in stock LOL)
BroncoOne is offline   Reply With Quote
Old 25 January 2023, 11:15 PM   #9
ltmgeller
2024 ROLEX DATEJUST41 Pledge Member
 
ltmgeller's Avatar
 
Join Date: Aug 2012
Real Name: Mike
Location: New York
Watch: Rolex
Posts: 21,373
Quote:
Originally Posted by BroncoOne View Post
I see highway billboards all of time. They usually are for the AD’s location and specific watch (that the AD won’t have in stock LOL)
Truth
__________________
Oh, look at the time...
Official Member: 'WIS-CON' Las Vegas International GTG 2019
ltmgeller is offline   Reply With Quote
Old 25 January 2023, 11:41 PM   #10
tifosi
"TRF" Member
 
tifosi's Avatar
 
Join Date: Feb 2009
Real Name: Russ
Location: Southern NJ
Posts: 5,760
The only televised ads for Rolex I see are for the Daytona during the Rolex 24hrs at Daytona. Which is this weekend!
__________________
Russ
tifosi is offline   Reply With Quote
Old 25 January 2023, 11:44 PM   #11
brandrea
2024 Pledge Member
 
brandrea's Avatar
 
Join Date: Jul 2013
Real Name: Brian (TBone)
Location: canada
Watch: es make me smile
Posts: 73,692
Quote:
Originally Posted by Andad View Post
That started a few years ago.

A pix from a video my wife took at the 2018 Australian Open.
brandrea is online now   Reply With Quote
Old 26 January 2023, 04:57 PM   #12
Moondoggy
"TRF" Member
 
Join Date: Jan 2015
Real Name: Berty
Location: NI/Aust/USA
Watch: and wait
Posts: 3,050
Quote:
Originally Posted by Andad View Post
That started a few years ago.

A pix from a video my wife took at the 2018 Australian Open.
Oh there you go, good spotting.

Yeah I know its "not happening" but it is softening, fascinating business model though, obviously not advertising to sell more watches just advertising to maintain the hype and of course hedge their bets if the sh*t hit the fan.
Moondoggy is offline   Reply With Quote
Old 26 January 2023, 06:13 PM   #13
Speedbird-1
"TRF" Member
 
Speedbird-1's Avatar
 
Join Date: Aug 2009
Real Name: Steve.
Location: UK
Posts: 6,070
F1 too.
Speedbird-1 is offline   Reply With Quote
Old 26 January 2023, 08:07 PM   #14
Moondoggy
"TRF" Member
 
Join Date: Jan 2015
Real Name: Berty
Location: NI/Aust/USA
Watch: and wait
Posts: 3,050
Genuine question to marketing gurus why doesn’t PP (as an example of higher end watches) advertise in similar fashion?
Moondoggy is offline   Reply With Quote
Old 26 January 2023, 10:30 PM   #15
Maleg
"TRF" Member
 
Join Date: Dec 2022
Real Name: G
Location: Illinois
Watch: 5513
Posts: 1,119
Quote:
Originally Posted by Moondoggy View Post
Genuine question to marketing gurus why doesn’t PP (as an example of higher end watches) advertise in similar fashion?
They already sell more than they make from their reputation alone.
Maleg is online now   Reply With Quote
Old 27 January 2023, 02:40 AM   #16
Chewbacca
Banned
 
Join Date: May 2012
Real Name: CJ
Location: Kashyyyk
Watch: Kessel Run Chrono
Posts: 21,113
How would dainty tennis fans wear a SkyD ? Poor media buy by Rolexeses people. #sad
Chewbacca is offline   Reply With Quote
Reply


Currently Active Users Viewing This Thread: 1 (0 members and 1 guests)
 

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off

Forum Jump

My Watch LLC

OCWatches

DavidSW Watches

Coronet

Takuya Watches

Bobs Watches

Asset Appeal


*Banners Of The Month*
This space is provided to horological resources.





Copyright ©2004-2024, The Rolex Forums. All Rights Reserved.

ROLEXROLEXROLEXROLEXROLEXROLEXROLEXROLEXROLEXROLEXROLEXROLEX

Rolex is a registered trademark of ROLEX USA. The Rolex Forums is not affiliated with ROLEX USA in any way.