Rolex applying to Swiss government to (partially) reopen so they can move stock?

[Parapraxis]

I heard that Rolex will be applying to the Swiss government for an exemption so that they can reopen the factories at partial capacity with the main purpose to ship the stock they have in their vaults. Thoughts on this?

Implications for supply/availability in ADs? (Although I wonder how sales would work as, at least in my part of the world, all ADs are closed currently).

[dardeca]

Where did you hear that from?

[cdmorenot]

I don’t care what anyone says. Nobody is going to be buying a Rolex at the rate they previously were.

Rolex knows their distribution channels will be hurting and ADs that are trying to survive (the smaller shops) will not give a rats butt about pleasing Rolex and abiding by their rules even if it means losing AD status.

Rolex knows this, they have to get product out the door. I hear a lot of people here saying that their Rolex purchasing isn’t affected by the current situation and I call BS.

I am partially retired at 32 with exactly $0 debt and I mostly live off the family investment properties when I’m not building e-commerce platforms.

We are all scared and holding on to our cash. If a brand new Hulk fell on my lap today at MSRP I wouldn’t buy it.

It was a good run for Rolex, Greys and ADs shoving pearls and emeralds down peoples throats in exchange for a BLNR.


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[Roger Lococco]

It's a bit odd, given all the ADs are closed.

[Easy E]

Where are they going to ship them?

[cj3209]

Rolex may be going online...

[Roger Lococco]

Originally Posted by Easy E

Where are they going to ship them?

Direct to the grey market dealers. Cutting out the ADs.

[Bizcut1]

I’d double check sources.

[cdmorenot]

Originally Posted by Easy E

Where are they going to ship them?

I highly doubt Rolex cares.

For a number of years now Rolex reps would walk into an AD and force them to follow whatever crazy guidelines they came up with.

This includes accepting whatever inventory they wanted to throw at them and remodels with their approved vendors sometimes costing millions of dollars.

They probably think ADs will simply do the same now. I can think of at least 2 or 3 ADs local to me that aren’t big enough to deal with this blow and will somehow refuse the shipments or get the stuff out of the door ASAP in order to survive. Is Rolex going to respond by pulling AD status to hundreds around the world ?


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[Dr. Robert]

Rolex ADs in the USA will do what restaurants are doing now.....you order your Rolex online or over the phone & pay.
Drive to AD curbside delivery, roll passenger side window down, they drop bag on seat!

[spacebjorn]

Originally Posted by Dr. Robert

Rolex ADs in the USA will do what restaurants are doing now.....you order your Rolex online or over the phone & pay.
Drive to AD curbside delivery, roll passenger side window down, they drop bag on seat!

[cj3209]

Originally Posted by Dr. Robert

Rolex ADs in the USA will do what restaurants are doing now.....you order your Rolex online or over the phone & pay.
Drive to AD curbside delivery, roll passenger side window down, they drop bag on seat!

Not gonna happen as these ADs are supposed to be CLOSED (as in no employees in the office closed), at least in the SoCal area.

[RX0]

Originally Posted by cdmorenot

I don’t care what anyone says. Nobody is going to be buying a Rolex at the rate they previously were.

Rolex knows their distribution channels will be hurting and ADs that are trying to survive (the smaller shops) will not give a rats butt about pleasing Rolex and abiding by their rules even if it means losing AD status.

Rolex knows this, they have to get product out the door. I hear a lot of people here saying that their Rolex purchasing isn’t affected by the current situation and I call BS.

I am partially retired at 32 with exactly $0 debt and I mostly live off the family investment properties when I’m not building e-commerce platforms.

We are all scared and holding on to our cash. If a brand new Hulk fell on my lap today at MSRP I wouldn’t buy it.

It was a good run for Rolex, Greys and ADs shoving pearls and emeralds down peoples throats in exchange for a BLNR.


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I don't know about other but I just pick up a steel skydweller blue dial on 03/18 and my friend just got a GMT Meteorite last week.

[Juan Luis]

Three AD's have emailed me that even if closed, will ship any watch that I might be interested in, if they have it, or words to that effect.

[Phooi]

Has anyone noticed that a lot of these threads are started by people with very low post counts?

[Nikrnic]

Most ADs are closed and no one to speak of would be buying right now anyway so I don't believe it.

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[Tha Baron]

Originally Posted by cdmorenot

I don’t care what anyone says. Nobody is going to be buying a Rolex at the rate they previously were.

Rolex knows their distribution channels will be hurting and ADs that are trying to survive (the smaller shops) will not give a rats butt about pleasing Rolex and abiding by their rules even if it means losing AD status.

Rolex knows this, they have to get product out the door. I hear a lot of people here saying that their Rolex purchasing isn’t affected by the current situation and I call BS.

I am partially retired at 32 with exactly $0 debt and I mostly live off the family investment properties when I’m not building e-commerce platforms.

We are all scared and holding on to our cash. If a brand new Hulk fell on my lap today at MSRP I wouldn’t buy it.

It was a good run for Rolex, Greys and ADs shoving pearls and emeralds down peoples throats in exchange for a BLNR.


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“Partially retired”... sounds “aspirational”

[Sunny Arizona]

Originally Posted by Dr. Robert

Rolex ADs in the USA will do what restaurants are doing now.....you order your Rolex online or over the phone & pay.
Drive to AD curbside delivery, roll passenger side window down, they drop bag on seat!

That’s a good one.

[GoingPlaces]

Originally Posted by Parapraxis

I heard that Rolex will be applying to the Swiss government for an exemption so that they can reopen the factories at partial capacity with the main purpose to ship the stock they have in their vaults. Thoughts on this?

Implications for supply/availability in ADs? (Although I wonder how sales would work as, at least in my part of the world, all ADs are closed currently).

Where did you here this? Where will they be shipping them since everything is shut down?

[foo4rolex]

I do not think Rolex is shipping to US or Europe anymore.

China just removed the lockdown. So, Chinese are start buying again.

Grey market price will see a dip now but it will bound back very soon.

[foo4rolex]

Originally Posted by Dr. Robert

Rolex ADs in the USA will do what restaurants are doing now.....you order your Rolex online or over the phone & pay.
Drive to AD curbside delivery, roll passenger side window down, they drop bag on seat!

I heard some ADs are taking deposit for watches they have in their safes. If you are the lucky one, you will get a call. When stores opened, you just pay for the remaining then the watch is yours.

[Yess]

Originally Posted by cdmorenot

I don’t care what anyone says. Nobody is going to be buying a Rolex at the rate they previously were.

Rolex knows their distribution channels will be hurting and ADs that are trying to survive (the smaller shops) will not give a rats butt about pleasing Rolex and abiding by their rules even if it means losing AD status.

Rolex knows this, they have to get product out the door. I hear a lot of people here saying that their Rolex purchasing isn’t affected by the current situation and I call BS.

I am partially retired at 32 with exactly $0 debt and I mostly live off the family investment properties when I’m not building e-commerce platforms.

We are all scared and holding on to our cash. If a brand new Hulk fell on my lap today at MSRP I wouldn’t buy it.

It was a good run for Rolex, Greys and ADs shoving pearls and emeralds down peoples throats in exchange for a BLNR.


Sent from my iPhone using Tapatalk

I'd buy two Hulks if offered. Maybe three?

[foo4rolex]

Originally Posted by Yess

I'd buy two Hulks if offered. Maybe three?

If you are lucky, your AD might call you soon. ADs in US are receiving more HULK than before. Rolex tends to ship more HULK to Asia before the Covid-19.

[cdmorenot]

Originally Posted by Yess

I'd buy two Hulks if offered. Maybe three?

Go for it man...


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[Bigblu10]

This whole thread is based upon an unsubstantiated rumor and seems to be more clickbait than anything else. Sorry.

[Theoffice]

Everyone here won’t hesitate to buy a hot Rolex at msrp guaranteed,
The sky isn’t falling

[faimag]

Probably fake news. You think with the CoViD situation in EU right now, Rolex itself or the Swiss government think about moving stock???

[Yess]

Originally Posted by foo4rolex

If you are lucky, your AD might call you soon. ADs in US are receiving more HULK than before. Rolex tends to ship more HULK to Asia before the Covid-19.

Called an AD just yesterday I have been dealing with for a few months, trying to source a Sub no date... asked about Hulk availability in light of the uptick of Hulk incomings on here. His advice, three-year wait, after a wait to get on his list. I could purchase $100k in jewelry first, I guess - that would help.

[AJMarcus]

Originally Posted by Dr. Robert

Rolex ADs in the USA will do what restaurants are doing now.....you order your Rolex online or over the phone & pay.
Drive to AD curbside delivery, roll passenger side window down, they drop bag on seat!

That’s the new normal.

[AJMarcus]

Originally Posted by faimag

Probably fake news. You think with the CoViD situation in EU right now, Rolex itself or the Swiss government think about moving stock???

They think about improving their economy. Most people can walk and chew gum at the same time.