Worried that the Bottom is going to fall out...

[Chadridv]

Originally Posted by Master_Grogu

First world problems

The old “first world problems” comment in a place called “THE ROLEX FORUMS!!”

Perhaps remind yourself that this isn’t a natural disaster response forum, world hunger or children with special needs discussion.

Literally every issue here on the forum could be considered a “first world problem”.

[Thebuzz]

Many of the early career people I mentor start in the Apple Watch camp. Then start to resent the disposable nature of those products. Then when they make some money… change their mind


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[garyk]

Originally Posted by enjoythemusic

AWESOME!!!

Tomorrow I become a hipster as my very first Tudor (Black Bay ceramic METAS) arrives. Damn it feels good to be a <strike>gangster</strike> hipster.

Attachment 1234649

Great space…

[uhren917]

Originally Posted by Chadridv

The old “first world problems” comment in a place called “THE ROLEX FORUMS!!”

Perhaps remind yourself that this isn’t a natural disaster response forum, world hunger or children with special needs discussion.

Literally every issue here on the forum could be considered a “first world problem”.

[Nairn1980]

Originally Posted by Chadridv

The old “first world problems” comment in a place called “THE ROLEX FORUMS!!”

Perhaps remind yourself that this isn’t a natural disaster response forum, world hunger or children with special needs discussion.

Literally every issue here on the forum could be considered a “first world problem”.

This

[rlx123]

Originally Posted by kieselguhr

Mmhmm.. tell that to the kids driving hurracans with burble tunes in my neighborhood

Omg, what kind of neighborhood do you live in where the kids drive Lambo? Makes me wonder what the parents drive.


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[rlx123]

Originally Posted by matt1524

never been huge into the fitness/apple style watches, but everything has a market.

I’d buy an apple watch if it’s perpetual.


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[S1mplee]

Originally Posted by kieselguhr

Mmhmm.. tell that to the kids driving hurracans with burble tunes in my neighborhood

Burble tunes? The car has burbles stock lol.

[kaiserphoenix]

Bottom falling out.......A gentle correction, maaaaybe.

[xrole]

Originally Posted by LuminousMaximus

I just tried to buy my Son who Graduated from CSU LB in Southern CA, a ROLEX watch and he said he's happy with his Apple Watch...

I think it's that they don't want the Status Watch and that it isn't cool to flaunt your wealth in our current times...

Since when have young kids generally (of course there are exceptions) ever found it cool to wear a Rolex? Expensive watches are usually something you start to appreciate as you get older and your disposable income increases accordingly.

[Sunny Arizona]

Originally Posted by AdamW

You have a better chance of being hit by lightening, twice, while standing next to a naked Olivia Munn, drinking a 25 year old Scotch than the Rolex bottom falling out.

So….there is a chance?

[knighty88]

surely this is only of concern if you buy for investment purposes.

I buy as a hobby and wear what I own, so I’m happy to ride the waves of value. Buy what you like and can afford - and trust me, these worries will fade… meaning you can enjoy what you own.

[MiamiGT4]

I think it depends on where you live. As an example, I own a house in Gainesville, Florida (college town) and a condo in Brickell, Miami. The kids in Gainesville seem to shun status symbols, but more so to seem cool to others than from not liking nice things.. The REALLY cool ones live at home at 30 and get an allowance. However, Miami is a totally opposite dimension. Young people in Miami are all about the Lambo, 3-level apartments with 20 foot high windows and expensive watches/jewelry. People want to not only hang with the rich, but also with those who did something cool to get rich. The 2 cities are 350 miles and a universe apart. I’m sure you could go around the US and many other countries and see a similar pattern. What draws most people to Rolex is the prestige, plain and simple. And there’s enough of those folks in cities like Miami all over the world. If I were to guess, I’d say maybe 10% of Rolex buyers ever get on an online watch forum like this in their lifetimes. 90% (my guess) have no idea what model their Rolex is. As long as Rolex=Prestige, there will be a market. If the economy keeps going up, so will prices of collectors cars, real estate, stocks and Rolexes. If the economy goes down, we’ll see prices level off and slightly drop…until the market goes back up again.
As long as humans yearn respect and want others to see them as successful and cool, Rolex will have a market. I love mechanical watches made to a high quality level, regardless of the brand. But most consumers aren’t watch geeks like you and me. We appreciate the engineering and art of these finely crafted pieces, but we’re in a very small minority.

I do wear an Apple Watch while running, working out, swimming, kayaking, or whenever I’d like to just be in touch but not wanting my phone.

[Billy D]

Originally Posted by LuminousMaximus

I just tried to buy my Son who Graduated from CSU LB in Southern CA, a ROLEX watch and he said he's happy with his Apple Watch...

I think it's that they don't want the Status Watch and that it isn't cool to flaunt your wealth in our current times...

As a Gen-X child of the 80's, I would have also eschewed a Rolex graduation gift as too yuppie. That being said, between the marketing and my Dad's datejust somehow getting in my head as some sort of Platonic ideal of a watch, here I am on a Rolex forum 30-some years later...

[1665fan]

Rolex is the best and will last forever…….at least waaaay past of all of us

[BroncoOne]

Originally Posted by NickD1975

COVID is different - that hasn't forced a recession yet, just deferred demand. In the 2008 recession, the watch market definitely took a major dip.

I wouldn't underestimate the borrow to buy people either, they are a significant amount of the demand for Rolex currently. You are correct that the core buyers are unlikely to be hit so much by a recession that they don't buy any more, but how big is that pot of core buyers? Enough to buy everything Rolex produce?

What the US terms as socialist is not in step with the rest of the world TBH. We had a centre left government (further left than Dem or Rep) in the UK from the late 90s to the late 00s and saw massive growth and an increase in opportunity.

I don't think capitalism is in any chance of collapsing and at most a centre left government will move wealth around a bit, which is unlikely to get rid of the demand for luxury goods, just redistribute the demographic a little. Socialism in the Marxist sense is not popular enough to get proponents of it into power anymore TBH, let alone keep them there. China is theoretically communist, but arguably also the largest market for luxury goods.

I do believe that the group of core buyers is more than large enough to absorb everything that Rolex produces. Many estimate that Rolex manufactures about 700,000 watches a year and rolls out “updated” models periodically to spur people who have a Rolex or 10 to want another one.

I also believe that new core buyers are minted every year even outside of the COVID factor producing huge amounts of disposable income for certain large groups of people. People who got unleashed from the former Soviet block got lit on fire with entrepreneurial spirit. Visit a place like Bulgaria or Albania and compare the cities pre and post Soviet collapse. It makes its own case.

I do agree that center left policies and center right policies only change things on the margins; it’s just very important to not find yourself living within one of the industries within the margins.