Got this today!

[Max16013]

They better not mark up watches with stickers then...

[DoctorA]

Wow!! We keep hitting new lows!!!

[ironjim]

That is a JOKE!!

[topfuel25]

retaining the warranty card is a good solution to cut off those flippers :)

[Ryuden]

So, let me get this straight...Its the AD's policy not Rolex?

Never heard anything like this before from where I am at.

[joli160]

Originally Posted by RolexNorth

If anything, this should prove once and for all that the 5 year warrantee on a new watch purchased from an AD is only good for the original purchaser who's name is on the card. Any second hand buyer is not covered by the 5 year warrantee.

No it does not. Warranty follows the watch.

[DoDe]

Originally Posted by lecorsaire

Honestly I think every AD should do this. The truth is resellers are screwing people who really want the damn watches. What is the percentage of DaytonaCs that end up being resold? I would guess that at least 50% if not more. There are countless posts on here of people who have gotten a Daytona for retail and immediately flip the watch. It’s one thing to sell a watch down the road if you no longer like it and another to want it just to make a quick $6-8k profit.

This

[wytrader]

Do you guys think these sort of regulations hurt the brand more than price rises?

Why wouldn't Rolex just bump up prices on SS models by 20% to a level where demand is more in line with their current production of SS models? Due to the massive rise in world wealth over the past 5 years the demand has obviously outdriven supply, let price do its work in that dynamic.

[Steerpike999]

Find another AD, this mob is not interested in you spending money with them. Its not you, its them.
Good Luck

[d4v3]

I understand people's concerns but it wouldn't bother me in the slightest, personally anything to deter flippers is to be commended and I hope more ad's adopt a similar initiative.
There are a number of hard to source models on my wanted list and I would rather buy at retail than line the pockets of speculators.

[Gaijin]

Originally Posted by lecorsaire

Honestly I think every AD should do this. The truth is resellers are screwing people who really want the damn watches. What is the percentage of DaytonaCs that end up being resold? I would guess that at least 50% if not more. There are countless posts on here of people who have gotten a Daytona for retail and immediately flip the watch. It’s one thing to sell a watch down the road if you no longer like it and another to want it just to make a quick $6-8k profit.

50% might even be a conservative number.


It took me forever to get the older non ceramic Daytona during the last SS Daytona flipper craze.

I was a WIS that actually wanted the watch but could not get one at an AD for over two years and then only after a tense meeting with the owner of the AD.

Flippers. F*%$ them.

If you really want the SS Daytona or Skydweller and are not a flipper you should have no issues with these conditions.

[wytrader]

Originally Posted by Gaijin

If you really want the SS Daytona or Skydweller and are not a flipper you should have no issues with these conditions.

Fully agree, I'd rather wear the watch for a year without the card then pay the premium grey. If it helps great it just seems like regulatory steps that would not be necessary if SS prices were more in line with demand.

[d4v3]

I guess it's somewhat reassuring that the flipping issue is a real concern and steps are being taken to address it although it's not clear if this is a Rolex policy or some independent initiative taken by this AD.
Hopefully Rolex are policing the ad's that sell direct to greys.

[rst1121]

Been following this thread as I just got my Daytona C a couple of weeks ago and was on the waiting list ever since it was announced. Stickers came off, warranty card under my name and it was scanned into a machine which i assume was to register the watch. Got to take home the warranty card. I've been dealing with the AD for several years and have bought many watches from him.

I called him and asked him about the warranty card after reading the posts here. His opinion is that he can see AD doing it for new customers meaning it's their first purchase with the AD. Now one would argue the highly sought after watches goes to repeat customers, but a fair AD (which mine I feel is) would take care not only existing but new customers in order to win their loyalty.

Lastly, I don't have any issue if he did hold on to the warranty card, the AD has been in business for a long time and is an established AD with multiple locations in different states. Furthermore, when i have issues with any of the watches I purchased from him, I would take it back and he would take care of it.

[tcheeco]

Wtf?!

[ALF61]

If you want the watch to wear, what do you lose ? you´ll still have the warranty no ?

If this is Rolex policy and to be adopted by all AD´s, prepare for a serious lowered demand, reduced gray market dealings, and more realistic buys to keep only on wearability.

Forget investment, forget a quick flip buck, and forget self inflicted harm from buying on perked up hype.

[Baco Noir]

While folks are saying the policy is aimed at the Grey dealers, it's more likely aimed at the amateur flippers IMHO. Why? The ADs need the Grey dealers to unload their slow moving pieces to keep their sales numbers up to get access to more desirable pieces.

[RMC12]

Everyone is blaming the grey dealers and the flippers but to me is it is the people PAYING the premiums that are screwing everyone. If no-one paid the inflated prices, they would soon drop.

I understand the approach of the AD but don't agree with it. I personally would be shopping elsewhere. It just leaves a sour taste and I would rather give me money to someone else.

[Leejjay]

So I’ve finished my course today so I’ve called my AD and had a chat about the email and subsequent attachment.
They have told me that it is to try and stop people flipping the watches, I forgot to ask if it was Rolex who is pushing for this. But she did say that the waiting lists had already dropped because of the new stipulations.
I am local to them, but I haven’t bought from them before. So I asked that if someone else is after a watch and had bought previously does that mean that I’m behind them. She’s told me no (not sure if I believe or not).
So I’ve assured her I’m keeping the watch told her about my Hulk tattoo and she said if I send a picture they’ll put it in my file!
So I’ve signed the document and emailed it back, again it’s just a waiting game. Tick tock, tick tock!


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[BUZITO1974]

Originally Posted by 81sforlife

This past Monday after purchase my AD told me they were supposed to withhold my warranty card per Rolex instructions now. They did remove all the plastic stickers, but I also walked out with my warranty card in hand.

Same here in Spain


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[BUZITO1974]

Question: how does the grey market get their watches? Only from the flipper who buys a Daytona and sells it next day for 140%???

Noooo, the AD need to reach their TARGETS and to reach that number it the AD who sells into the grey market...

I tried to sell a quiet new rolex to a grey market trader and he denied, said that he only buys from official ADs...

So what?


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[marcusp23]

Originally Posted by BUZITO1974

Same here in Spain


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This is much worse if coming from Rolex. One (or even a few) rogue AD(s) - silly, but whatever - I’d go somewhere else. From Rolex - time to start avoiding Rolex and giving my money to someone who actually wants to sell me the product I’m looking to buy.

And I have never sold a watch - I just don’t like this kind of gamesmanship

[BUZITO1974]

Originally Posted by Baco Noir

While folks are saying the policy is aimed at the Grey dealers, it's more likely aimed at the amateur flippers IMHO. Why? The ADs need the Grey dealers to unload their slow moving pieces to keep their sales numbers up to get access to more desirable pieces.

Thats the point! AD feed the grey market!!!


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[R@lex]

Soon they will be keeping the minute hand for 12 months as a policy!

[BUZITO1974]

Originally Posted by R@lex

Soon they will be keeping the minute hand for 12 months as a policy!

Lol


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[jh225]

Under this new policy.............

Original owner has warranty card "held" for 1 yr by AD.

Original owner moves away in month 4 of 12.

Original owner has issue with watch in month 10, calls AD whom he bought from to find out how he can get his warranty card, only to learn that the trusted jeweler who was in business for 50 yrs has closed its doors for whatever reason.

Thus, the warranty card that Rolex requires or the first service is now gone, along with the AD.

How is the original owner supposed to get his watch serviced under warranty?????????

We won't even talk about subsequent owners of the watch which no longer has a valid warranty card.

Absolutely idiotic.

[GarageBMW]

Does not bother me at all. If I can get what I want at retail or with my usual discount I am ok with it.

Never needed any warranty work on any of my Rolex and I do not wear my warranty card on my wrist but the the watch. I could care less about this new procedure.

[rodneygt3]

Originally Posted by dba

Sort of. The folks that were chosen to buy one of the first ones signed paperwork saying they'd hang onto the car for two years. They went into the agreement willingly.

Ford plans on making one GT a day until 2020, or about 260 a year. Vehicles produced in 2017 and 2018 are reserved for selected GT buyers, 2019 vehicles for buyers passed over in the initial selection process, and 2020 vehicles for new customers.

Rolex makes over 800,000 watches a year; so the GT is a little bit more exclusive. I can't say for sure as I don't have the means to own one; but at $400,000 a copy, I'm pretty sure the owner's manual and warranty papers are in the glove box at purchase time. Rolex is holding back part of what a buyer paid for. Very different situation.

Porsche has started to prevent flippers recently. If you sell one of the hot cars, e.g. GT3, GT3 RS, GT2 RS, 911 R, etc within a short period they will not let you buy another one

[prozac51]

While I applaud Rolex's efforts to curb flipping, in a few months buying a Rolex without a warranty card will be the new norm and acceptable even in the resale market.

Resellers/flippers will be back in full force. At most this will just relieve the demand/shortage problem for a few quarters.

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[Stebinners]

I have bought 4 rolexes from whittles. But based on that wouldn’t again! Who are they to tell me what i can or cant do! Joke!


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