Tudor movements made by a company called Kenissi?

[emtee]

So my significant other is doing a paper and decided to do it on the watch industry (my influence 😂). Anyway during her research she was like ‘I thought you said Tudor made their own movements in house as well as using ETA?’ I was like ‘Yeah I think so...’”

Then she said “Well who are Kenissi and why does it say they make Tudors’s movements and that it’s a joint venture with Rolex and why does Chanel have a stake?”

So I said “Well look no offence but I spend more time on TRF than most would consider healthy and I’m sure I would have read something about it if it were true”

So anyway here’s a couple of links. Did I miss a discussion? I would have thought this would be a topic of interest....

Keen to know more about this set up

https://www.ablogtowatch.com/norqain...-tudor-chanel/

https://www.revolution.watch/hk/chan...h-manufacture/

[Sandpit]

It’s true. The “in house” claim was always a bit of a red herring to me to be honest. Especially since Breitling uses the same movements.

https://www.watch-wiki.net/index.php?title=Kenissi

https://watchesbysjx.com/2019/01/cha...dor-rolex.html

[Tools]

You are reading it wrong.

Tudor, with investors, has started up an international company to produce movements, and to provide movements, to those watch manufacturers that will fall into Swatch/ETA companies decision to stop providing movements to non-Swatch companies.

Tudor's new company is named Kenissi, and has invited investors, like Chanel, who have bought into it to ensure that they, too, will have movements available into the future.

Tudor will be moving out of the Rolex building and will construct their own watch making facilities, jointly, with their new movement making company, all on Rolex property.

So, like Rolex used their in-house movement maker Aegler to provide movements, Tudor will use their in-house movement maker Kenissi, to provide movements going into the future.

Since Tudor is Rolex, you can be sure that there will be a huge Rolex engineering influence in Kenissi movements.

[emtee]

Thank you, very informative. Why has there not been more discussion on this subject? I find it very interesting. Obviously not as interesting as “is this Rolex investment worthy” but interesting none the less.

[Dan Pierce]

Originally Posted by Sandpit

It’s true. The “in house” claim was always a bit of a red herring to me to be honest. Especially since Breitling uses the same movements.

https://www.watch-wiki.net/index.php?title=Kenissi

https://watchesbysjx.com/2019/01/cha...dor-rolex.html

That herring ain't red anymore, thanks to Tools's perfect explanation above. Pretty sure Tudor & Breitling collaborated on the chrono movement. These kind of cross branding collaborations are [were] not unique.
d

[2bigalow]

Excellent question, and a terrific answer from Tools. I love this site.

[Henrimontgomery]

Originally Posted by emtee

Thank you, very informative. Why has there not been more discussion on this subject? I find it very interesting. Obviously not as interesting as “is this Rolex investment worthy” but interesting none the less.

Meh, I’d rather read pictureless “incoming” posts or “what can I do against this very minimal hairline scratch on the contact part of my watch”.

[Etschell]

i guess the rolex daytona with zenith are red herrings too.

[schoolboy]

Originally Posted by Tools

You are reading it wrong.

Tudor, with investors, has started up an international company to produce movements, and to provide movements, to those watch manufacturers that will fall into Swatch/ETA companies decision to stop providing movements to non-Swatch companies.

Tudor's new company is named Kenissi, and has invited investors, like Chanel, who have bought into it to ensure that they, too, will have movements available into the future.

Tudor will be moving out of the Rolex building and will construct their own watch making facilities, jointly, with their new movement making company, all on Rolex property.

So, like Rolex used their in-house movement maker Aegler to provide movements, Tudor will use their in-house movement maker Kenissi, to provide movements going into the future.

Since Tudor is Rolex, you can be sure that there will be a huge Rolex engineering influence in Kenissi movements.

Looks like you just helped the significant other write the paper haha


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[Aish]

https://youtu.be/SkrZBuhLKU8

This should help, Federico explains what they are doing. Was news to me as well.

[steeevvvooo]

But is a Tudor inhouse a good investment?!

(Joke, Great question and informative answers!)

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[HogwldFLTR]

Originally Posted by Tools

You are reading it wrong.

Tudor, with investors, has started up an international company to produce movements, and to provide movements, to those watch manufacturers that will fall into Swatch/ETA companies decision to stop providing movements to non-Swatch companies.

Tudor's new company is named Kenissi, and has invited investors, like Chanel, who have bought into it to ensure that they, too, will have movements available into the future.

Tudor will be moving out of the Rolex building and will construct their own watch making facilities, jointly, with their new movement making company, all on Rolex property.

So, like Rolex used their in-house movement maker Aegler to provide movements, Tudor will use their in-house movement maker Kenissi, to provide movements going into the future.

Since Tudor is Rolex, you can be sure that there will be a huge Rolex engineering influence in Kenissi movements.

I wonder how that will work with the Rolex non-profit umbrella; seems like it will no longer be under the umbrella.

[kieselguhr]

Originally Posted by Tools

You are reading it wrong.

Tudor, with investors, has started up an international company to produce movements, and to provide movements, to those watch manufacturers that will fall into Swatch/ETA companies decision to stop providing movements to non-Swatch companies.

Tudor's new company is named Kenissi, and has invited investors, like Chanel, who have bought into it to ensure that they, too, will have movements available into the future.

Tudor will be moving out of the Rolex building and will construct their own watch making facilities, jointly, with their new movement making company, all on Rolex property.

So, like Rolex used their in-house movement maker Aegler to provide movements, Tudor will use their in-house movement maker Kenissi, to provide movements going into the future.

Since Tudor is Rolex, you can be sure that there will be a huge Rolex engineering influence in Kenissi movements.

Thanks for clarifying it for the OP with facts.

Unfortunately, I am sure the Tudor haters will still have something nasty to say about the brand regardless or post misdirecting fallacy.

[watchdisplay]

Originally Posted by Tools

You are reading it wrong.

Tudor, with investors, has started up an international company to produce movements, and to provide movements, to those watch manufacturers that will fall into Swatch/ETA companies decision to stop providing movements to non-Swatch companies.

Tudor's new company is named Kenissi, and has invited investors, like Chanel, who have bought into it to ensure that they, too, will have movements available into the future.

Tudor will be moving out of the Rolex building and will construct their own watch making facilities, jointly, with their new movement making company, all on Rolex property.

So, like Rolex used their in-house movement maker Aegler to provide movements, Tudor will use their in-house movement maker Kenissi, to provide movements going into the future.

Since Tudor is Rolex, you can be sure that there will be a huge Rolex engineering influence in Kenissi movements.

All the above is true except the last statement! Tudor is NOT Rolex. That’s a fact


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[Mike Barnard]

Originally Posted by watchdisplay

All the above is true except the last statement! Tudor is NOT Rolex. That’s a fact


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That's right, but it makes some people feel better.

Cheaper form of kudos.

[GradyPhilpott]

It is true that a Tudor watch is not a Rolex watch, but Tudor is Rolex in the sense that Rolex owns Tudor and their operations are intertwined.

As Tools noted, the new movement facility will be on Rolex property.

[jlovda]

Originally Posted by kieselguhr

Thanks for clarifying it for the OP with facts.

Unfortunately, I am sure the Tudor haters will still have something nasty to say about the brand regardless or post misdirecting fallacy.

Yes, the snowflake hands are ugly otherwise I'd probably own one.

[JimSnyder]

Interesting post

[GradyPhilpott]

Originally Posted by jlovda

Yes, the snowflake hands are ugly otherwise I'd probably own one.

It took a long time for me to warm up to the snowflake hands, but learning a bit about their history did help a little bit.

Mostly, though, it was just a matter of time.

When the BB36 came out, the look came together for me.

[zjd168]

Originally Posted by Tools

You are reading it wrong.

Tudor, with investors, has started up an international company to produce movements, and to provide movements, to those watch manufacturers that will fall into Swatch/ETA companies decision to stop providing movements to non-Swatch companies.

Tudor's new company is named Kenissi, and has invited investors, like Chanel, who have bought into it to ensure that they, too, will have movements available into the future.

Tudor will be moving out of the Rolex building and will construct their own watch making facilities, jointly, with their new movement making company, all on Rolex property.

So, like Rolex used their in-house movement maker Aegler to provide movements, Tudor will use their in-house movement maker Kenissi, to provide movements going into the future.

Since Tudor is Rolex, you can be sure that there will be a huge Rolex engineering influence in Kenissi movements.

great info!

[Doc Savage]

Originally Posted by watchdisplay

All the above is true except the last statement! Tudor is NOT Rolex. That’s a fact


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LOL wrong.

[snyde]

Originally Posted by watchdisplay

All the above is true except the last statement! Tudor is NOT Rolex. That’s a fact


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Huh


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[horseShu]

Originally Posted by steeevvvooo

But is a Tudor inhouse a good investment?!

(Joke, Great question and informative answers!)

Sent from my VOG-L09 using Tapatalk

Based on the BBGMT date wheel issue, they're off to a bad start.

Assuming that Kenissi is doing this GMT movement, could we possibly see GMT models for other member brands in the future?

[padi56]

Originally Posted by emtee

So my significant other is doing a paper and decided to do it on the watch industry (my influence ��). Anyway during her research she was like ‘I thought you said Tudor made their own movements in house as well as using ETA?’ I was like ‘Yeah I think so...’”

Then she said “Well who are Kenissi and why does it say they make Tudors’s movements and that it’s a joint venture with Rolex and why does Chanel have a stake?”

So I said “Well look no offence but I spend more time on TRF than most would consider healthy and I’m sure I would have read something about it if it were true”

So anyway here’s a couple of links. Did I miss a discussion? I would have thought this would be a topic of interest....

Keen to know more about this set up

https://www.ablogtowatch.com/norqain...-tudor-chanel/

https://www.revolution.watch/hk/chan...h-manufacture/

Well in the real world it was not till around 2004 that Rolex bought out there movement manufacturer Aegler as then it was totally owned by the Borer/Aegler family.Although factory now owned by Rolex the movement side manufacturer is still managed by members of the Borer/Aegler family.And this term in-house made in the real world dont mean a lot,as over the years from some manufactures so called in-house movements were quite mediocre to many others, and in-house dont always mean its better,and firms like Seiko and ETA make everything in-house.But even today Rolex dont make everything in-house quite a few things are still out sourced by Rolex, like mainsprings, they are made by Schwab-Feller AG,movement bearing and cap jewels,watch crystals,spring-bars,and a firm called Aiguilles makes all the watch hands for all models.

[Old Expat Beast]

'So I said “Well look no offence but..."'

How did that work out?

[996marty]

Great answer from Tools all makes perfect sense

[TudorTommy]

Excellent question and great answer- Thank you emtee and Tools!

[Onikage]

Kenissi. Sounds like a little girl's toy hairdressing salon.

[Aberdein]

Refreshing to read an interesting and informative thread as opposed to "what watch do I wear with my jeans at a beach party".

Thanks for the info all.

[1William]

Great thread and interesting information.