Rolex Value Questions

[ssdt134]

Hello all!

I have a question relating to the value of a Rolex DateJust 41mm. Long story short, I am a massive fan of watches, and have been for some time now (having owned various TAGs and Tudor watches). However lately I've been saving away some cash to go for a Rolex - specifically the DateJust 41mm Oystersteel & white gold with fluted bezel, jubilee bracelet & bright black dial. I do like this watch a lot and would feel excited knowing I own such a prestigious watch, however am keen to ensure it does hold it's value.

An additional question for those experienced in dealing with authorised dealers would be whether it's possible to jump straight to the Sub date, or whether you are expected to buy a more readily available Rolex, such as the DateJust before being selected to purchase this watch.

Can I expect this specific configuration of the DateJust to hold it's value relatively well?

Thanks in advance

[rambo99]

forget the sub date, you even need to build a relationship with an AD to get the datejust you said.

[ssdt134]

Appreciate quick response! Already have a good purchase history with this AD, so hoping that will get me on the list for at least the DJ

[Kevin of Larchmont]

Since you want the DJ41 what does perceived value retention matter? It’s your prestigious watch. No one here can project value, either you want it or you don’t. What’s the value to you? That’s all that matters.

[dpt.calvin]

Did value retention play a role in purchasing any of your other watches?

[S``]

Explore some other brands, save the heartache... Sure you might get lucky, but expecting nothing in return is a better way of approaching the ADs

[Polar Bear]

If you're asking questions about value retention you should probably be asking yourself how much value you're prepared to loose
If that answer is "not much" you probably shouldn't be buying a watch so expensive

[rambo99]

Originally Posted by ssdt134

Appreciate quick response! Already have a good purchase history with this AD, so hoping that will get me on the list for at least the DJ

go straight for the Sub date then if you already have a good relationship.

[TimepieceRPP]

Honestly no one can tell you the answer. I know few years ago black dial 116520 Daytona used to be very popular and the price was always higher than the white dial, around 1000GBP more, but now the white dial is the same price as the black one and even higher. So no one can tell you the trend.

Just enjoy and choose the one you like

[Nairn1980]

Originally Posted by dpt.calvin

did value retention play a role in purchasing any of your other watches?

x2

[ppbskis]

I bought a G shock about a month or so ago and according to Chrono24 it’s doubled in value.
I have only bought what I really liked not what’s going to appreciate.
Good Luck and Happy Holidays


Sent from my iPhone using Tapatalk

[Harry-57]

Get what you like if you have the means. It might double in value, it might halve. It's just a watch. Nothing more.

[brandrea]

Welcome to the forum

[padi56]

Originally Posted by Harry-57

Get what you like if you have the means. It might double in value, it might halve. It's just a watch. Nothing more.

Exactly,

[teager]

[Benzsiam]

Always goes for the one you like the most, don’t settle for second choice.

Sub. has a better chance for value retention than Datejust. Try your luck at the boutique/AD, many people got it without previous purchased history.

[beshannon]

Originally Posted by ssdt134

I do like this watch a lot and would feel excited knowing I own such a prestigious watch, however am keen to ensure it does hold it's value.

When do you intend to sell it? What other uses do you have for your capital?

[JayHantz]

Originally Posted by ssdt134

...I do like this watch a lot and would feel excited knowing I own such a prestigious watch, however am keen to ensure it does hold it's value...Can I expect this specific configuration of the DateJust to hold it's value relatively well?

If it is a prestigious watch that you like a lot, why care about holding value? I feel like you would get more worth owning something that you really want and can last a lifetime, instead of worrying if it goes up or down in value.

[SamArj]

Originally Posted by ssdt134

Hello all!

I have a question relating to the value of a Rolex DateJust 41mm. Long story short, I am a massive fan of watches, and have been for some time now (having owned various TAGs and Tudor watches). However lately I've been saving away some cash to go for a Rolex - specifically the DateJust 41mm Oystersteel & white gold with fluted bezel, jubilee bracelet & bright black dial. I do like this watch a lot and would feel excited knowing I own such a prestigious watch, however am keen to ensure it does hold it's value.

An additional question for those experienced in dealing with authorised dealers would be whether it's possible to jump straight to the Sub date, or whether you are expected to buy a more readily available Rolex, such as the DateJust before being selected to purchase this watch.

Can I expect this specific configuration of the DateJust to hold it's value relatively well?

Thanks in advance

To actually answer your question....
The SS DJ will hold it's value as they are no longer available in the window.
People have varying experiences with getting one in the UK. I know quite a few people who have asked for one and received it within a month or two, others have been given the run around.

If you have purchase history with this AD it's worth asking for the sub. You'll know from their reaction whether it's a realistic possibility or not.
If it seems it isn't a possibility then ask for the DJ and put your name down for the sub.

With some purchase history there is no reason why you shouldn't get a SS DJ within a month or two

[Driver8]

Originally Posted by Harry-57

Get what you like if you have the means. It might double in value, it might halve. It's just a watch. Nothing more.

This ^.

If people are only able to buy a watch on the proviso that it "retains its value" then IMO they have no business buying an expensive watch.

Nowadays watches (and certainly expensive watches) are nothing more than frivolous anachronisms - a step up from a nice pair of cufflinks - and demand is purely driven by fashions and the tide of social media... both of which can change in a heartbeat. No-one buys a new tie, or a toaster, or a pair of shoes on the proviso that it will "hold it's value", so I'm not sure why a watch should be any different.

[samson66]

Please just buy the watch you like and don't give any thought to "value retention"

All Rolex watches will hold their value so just pick the watch you really like. The DJ41 with fluted jubilee is a fantastic watch. I have the same one with slate dial. You can't go wrong with black. It's a classic color and looks good with everything.

[Rado63]

All the luxury goods makers are welcoming the social media hype swirling around their products. Exclusivity is the new luxury. My opinion is any modern Rolex will maintain good value relative it's MSRP. How much it will increase in value or decrease in value depends on the reference and the social media hype surrounding that reference. To answer your question regarding the SUB date, Just approach the AD you mentioned and register your interest in either watch the DJ, or the SUB and go from there.

[SamArj]

Originally Posted by Driver8

This ^.

If people are only able to buy a watch on the proviso that it "retains its value" then IMO they have no business buying an expensive watch.

Nowadays watches (and certainly expensive watches) are nothing more than frivolous anachronisms - a step up from a nice pair of cufflinks - and demand is purely driven by fashions and the tide of social media... both of which can change in a heartbeat. No-one buys a new tie, or a toaster, or a pair of shoes on the proviso that it will "hold it's value", so I'm not sure why a watch should be any different.

Sorry, but since when has it been your god given right to decide whether someone has any business buying an expensive watch?? The pure arrogance and snobbery of your post is bewildering.

I'd say the op has his head screwed on right if he is being careful about how he spends his hard earned money.

[nyc10ken]

First, DJs arent the watch to get for holding value, better to go with sports as others mentioned.

Second, i dont think the black dial will hold value as well as the blue, azzuro or wimbledon. Black dials are too common amongst all the models, if you must get DJ, get something thats only available to that model.

[bawlin]

I find it woefully absurd for anyone to assume or expect someone else to predict the future, especially given what the past 24 months have looked like.

[WatchNutcase]

The DJ 41 will not hold its value as well as a Rolex SS sports model, but it will hold its value better than most models from other brands leaving out the holly trinity.

The DJ's and the OP's will be the first models to lose value if we start to see more availability from Rolex, the SS Sports models will be the last to waiver.

The fact that we're even discussing value of a DJ is ultra cringe anyways, especially since its so difficult to buy one from an AD at the moment. There's so many people with the same train of thought as you right now regarding value retention of Rolex that its become tiresome to hear. If you love the watch and want to wear it then buy it, don't go in expecting to make a couple bucks on it.

There's no harm in trying for the Sub Date either.

Inflation has really increased the desirability of Rolex as people seek to get rid of cash and hold the value in an asset, with the attempt to retaining purchasing power for the future.

[Harry-57]

Originally Posted by SamArj

I'd say the op has his head screwed on right if he is being careful about how he spends his hard earned money.

Spend? OK, fair enough. But that doesn't seem to be the question.

"Value retention" implies either investment or an inability to fully commit to expenditure on something so frivolous without an assurance of some kind that the money can be clawed back. The best advice I could give anybody in that situation is not to buy a watch. Or at least, forget about the value and buy what they like - if they have the means.

Value retention or increase is likely with a Rolex and a nice bit of icing on the cake. But it shouldn't be a primary reason for buying.

[pedersenkl]

1) Good for you to save up the cash for a nice Rolex.
2) If you have a purchase history at the AD, I'd tell them you are interested in the DJ and the SubDate, with a preference for one or the other. Just be prepared to purchase if they call (tomorrow, the following week, month, etc).
3) Rolex (any) tends to hold value better than nearly all watch brands. Definitely better than the two you referenced (Tag and Tudor). SS Sports models will hold their value best.
4) Buy what you like. It is your hard earned money. Worry less about 'value' in the short or long term. Watches..just like anything else..can go up or down in value. While they (Rolex) are very high in demand and value now, many were actually selling for under MSRP 10+ yrs ago. Hard to predict the future.

[SamArj]

Originally Posted by Harry-57

Spend? OK, fair enough. But that doesn't seem to be the question.

"Value retention" implies either investment or an inability to fully commit to expenditure on something so frivolous without an assurance of some kind that the money can be clawed back. The best advice I could give anybody in that situation is not to buy a watch. Or at least, forget about the value and buy what they like - if they have the means.

Value retention or increase is likely with a Rolex and a nice bit of icing on the cake. But it shouldn't be the primary reason for buying.

Neither the OP nor I said that value retention or increase was the primary reason for purchasing the watch. That must be a preconception in your mind?

However even if it were so then so what? Who gives anyone the right to say how others should spend their money?

I'd use the analogy of buying a high value sports car. There are people who can easily afford to buy a £xk car however they don't fancy losing a shedload. So they will choose a 911 over a Mclaren, should they also be vilified and judged because they didn't just jump in buy the car they most fancied initially because they considered the financial aspect?

Why are you guys so judgemental?

[vh2k]

Originally Posted by ppbskis

I bought a G shock about a month or so ago and according to Chrono24 it’s doubled in value.
I have only bought what I really liked not what’s going to appreciate.
Good Luck and Happy Holidays

Awesome! I'm rich. Watches are good investments!