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Rashid.bk · 10 August 2009, 08:26 PM

Did a search but didn't come up with any thing, so I'm sorry in advance if this has been addressed - possibly ad nauseum.
Can any one answer why all watch ads display their watches at the 10:10/10:12 hour and minute positions? Is their some kind of rule or agreement btw the different brands?

toph · 10 August 2009, 08:49 PM

yeah its funny but it is true. I would guess that it might be something to do with keeping, the date, brand on the dial,chrono counters etc etc mostly visible on the dial without the hands covering them, but thats just my thoughts

Idle Swede · 10 August 2009, 10:06 PM

Here you go.

http://blogs.static.mentalfloss.com/...ves/30391.html

idk01 · 11 August 2009, 02:14 AM

Excellent article Leo

I agree, 10:08:42 with the date set to 28 shows the dial nicely :-).

Even Seiko did this promoting digital watches back in the 80's with the same time set

Tools · 11 August 2009, 02:21 AM

Yep... It's only done for appearance..

..............And I think the guy who thought this up should be shot...

Now, any time you take a photo, there is always somebody who wants to compare the shot to the "traditional" 10:10 setting.. So, if you ever have a photo competing for a spot on some forum someplace.... there are those who will mark it down because it "does not conform"...

Remember... "You will be assimilated.... resistance is futile"..........

Rashid.bk · 11 August 2009, 08:17 AM

Thanks, Leo. This has been eating at me for a few days now.
Though I must admit I've been lazy at researching the topic, but I knew a TRF member would probally have the answer lickety split.

Lion · 11 August 2009, 08:59 AM

Nothing like advertising to fuel how we perceive an item!!!

10 August 2009, 08:26 PM	#1
Rashid.bk "TRF" Member Join Date: Jan 2009 Location: Dallas Watch: 12800ft = 3900m Posts: 11,172	Watch Advertising-Question Did a search but didn't come up with any thing, so I'm sorry in advance if this has been addressed - possibly ad nauseum. Can any one answer why all watch ads display their watches at the 10:10/10:12 hour and minute positions? Is their some kind of rule or agreement btw the different brands?

10 August 2009, 08:49 PM	#2
toph "TRF" Member Join Date: Apr 2008 Real Name: ChrisTOPHer Location: Sydney Watch: Rolex, Brellum, Posts: 12,601	yeah its funny but it is true. I would guess that it might be something to do with keeping, the date, brand on the dial,chrono counters etc etc mostly visible on the dial without the hands covering them, but thats just my thoughts __________________ "Where no counsel is the people fall, but in the multitude of counselors there is safety." Member No.# 11795

11 August 2009, 02:14 AM	#4
idk01 "TRF" Member Join Date: Jan 2009 Real Name: Dave Location: Australia Watch: DJ16233TT Posts: 18,485	Excellent article Leo I agree, 10:08:42 with the date set to 28 shows the dial nicely :-). Even Seiko did this promoting digital watches back in the 80's with the same time set __________________ *Apprentice to Terry Newton; Superstar and Fake Sleuth*

11 August 2009, 02:21 AM	#5
Tools TRF Moderator & 2024 DATE-JUST41 Patron Join Date: May 2007 Real Name: Larry Location: Mojave Desert Watch: GMT's Posts: 43,129	Yep... It's only done for appearance.. ..............And I think the guy who thought this up should be shot... Now, any time you take a photo, there is always somebody who wants to compare the shot to the "traditional" 10:10 setting.. So, if you ever have a photo competing for a spot on some forum someplace.... there are those who will mark it down because it "does not conform"... Remember... "You will be assimilated.... resistance is futile".......... __________________ (Chill ... It's just a watch Forum.....) NAWCC Member

11 August 2009, 08:59 AM	#7
Lion "TRF" Member Join Date: Jan 2009 Real Name: Leo Location: Midwest Watch: GMT-II 16710 PEPSI Posts: 21,461	Nothing like advertising to fuel how we perceive an item!!! __________________ SS GMT-II 16710 PEPSI(Z-serial#) THE ONLY DIFFERENCE BETWEEN MEN AND BOYS IS THE PRICE OF THE TOYS!!! MontBlanc Meisterstuck Doue Silver Barley MontBlanc Meisterstuck Solitaire Doue Signum Proud Card Carrying Member of the Curmudgeons.....Yikes!!!

10 August 2009, 10:06 PM	#3
Idle Swede Suspended Join Date: Oct 2008 Real Name: Leo Location: Boca Raton Posts: 13,820	Here you go. http://blogs.static.mentalfloss.com/...ves/30391.html

11 August 2009, 08:17 AM	#6
Rashid.bk "TRF" Member Join Date: Jan 2009 Location: Dallas Watch: 12800ft = 3900m Posts: 11,172	Thanks, Leo. This has been eating at me for a few days now. Though I must admit I've been lazy at researching the topic, but I knew a TRF member would probally have the answer lickety split.

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